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03 December 2024

Blue Run Spirits Launches Luxury Holiday Bourbon (Under $200)

Blue Run Spirits Launches Luxury Holiday Bourbon (Under $200)

Ember is a rich blend of aromas and flavor that makes it the perfect addition to your bar for the holidays or a gift for the whiskey lover in your life

GEORGETOWN, KY (DECEMBER 3, 2024) - Blue Run Spirits, the distiller behind award-winning luxury bourbons and rye whiskeys, is releasing a new limited release expression, Ember. Available in time for the holidays, Ember sits at 128.8 proof (64.4% ABV) with bold flavors, including orange and floral notes, taking consumers on a sensory experience of dry cinnamon, honey and wood spice. This small batch, high proof bourbon was crafted to be enjoyed in the winter season, sure to elevate the holidays to new heights.

“Ember is the perfect flavor profile to complement the cooler temperatures of winter,” said Shaylyn Gammon, Head of Whiskey Development & Innovation for Blue Run Spirits. “When crafting this batch, I was inspired by the contrast of hot and cold, and purposefully selected three unique barrels of high proof Kentucky Straight Bourbon to achieve a nuanced, 128.8 proof blend that amplifies the char and wood spice notes without the heat.”

Crafted to deliver exhilarating flavors of char and wood spice, this micro-batch blend delivers high-proof without the heat. Ember’s tasting notes:

  • Aroma: Soft floral and jasmine notes with cocoa, oak, and a hint of earthiness.

  • Taste: A burst of orange, cinnamon, and honey and a finish of sweet wood spice.

  • Finish: A velvety finish that is bold and lingering.

Ember is available now both online and in select retailers across the  following states: Illinois, New Hampshire, New Jersey, New York, Texas and Virginia. With a suggested retail price of $129.99, Ember is a premium offering that will make the perfect gift for the whiskey aficionado in your life.

Known for “sneakerizing” the bourbon industry with its coveted limited drops, Blue Run Spirits offers a wide variety of award-winning expressions. Recently, Blue Run’s limited release expression, Trifecta, was named “Best Small Batch Bourbon – 6 to 10 Years” by the San Francisco World Spirits Competition and awarded Double platinum by the Ascot Awards. In addition to these honors, Blue Run Spirits was also recognized at the:

  • Ascot Awards:

    • Blue Run Emerald Rye II – Platinum

    • Blue Run High Rye Bourbon – Platinum

    • Blue Run Reflection II – Platinum

  • International Wine & Spirits Competition:

    • Blue Run Reflection II - Gold

  • TAG Global Spirits Awards:

    • Blue Run High Rye – Platinum finalist

    • Blue Run Emerald II – Platinum finalist

    • Blue Run Reflection II – Double gold

Find Blue Run Spirits online at www.bluerunspirits.com, and on social media: Instagram, Facebook and Twitter.

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ABOUT BLUE RUN SPIRITS

Georgetown, Kentucky-based Blue Run Spirits is an evolution of the traditional spirits company, creating award-winning bourbon and rye whiskies through time-honored traditions matched with inclusive, forward-looking vision. It all starts with the whiskey itself, carefully crafted by Blue Run Distillery Consultant and Liquid Advisor, Bourbon Hall of Famer Jim Rutledge and Whiskey Director Shaylyn Gammon. That precious liquid is then housed in striking packaging adorned with Blue Run’s signature butterfly medallion, marking the metamorphosis of a centuries-old industry as Blue Run reaches across the bar to welcome today’s younger, broader and more diverse whiskey drinker. Blue Run Spirits was founded in 2020 and was named one of the 50 most innovative companies in America by Bloomberg.

ABOUT COORS SPIRITS CO.

Coors Spirits Co. was established in 2023 to house Molson Coors’ growing spirits division as part of the company’s shift from a beer company to a total beverage company. Molson Coors’ entry into spirits began with the 2021 launch of Five Trail Blended American Whiskey, which gained quick accolades that included Double Gold at the 2022 San Francisco World Spirits Competition. In spring 2023, the company added Barmen 1873 Bourbon (a reference to the hometown of Coors Brewing founder Adolph Coors and the year he established the brewery in Golden, Colo.) to its lineup. And in August of 2023, Molson Coors acquired Blue Run Spirits of Georgetown, Ky, a distiller of luxury bourbons and rye whiskies to complement the portfolio. Further innovation is planned for the years to come.

About Molson Coors Beverage Company
For more than two centuries, Molson Coors has brewed beverages that unite people to celebrate all life's moments. From our core power brands Coors Light, Miller Lite, Coors Banquet, Molson Canadian, Carling and Ožujsko to our above premium brands including Madrí Excepcional, Staropramen, Blue Moon Belgian White and Leinenkugel's Summer Shandy, to our economy and value brands like Miller High Life and Keystone Light, we produce many beloved and iconic beers. While Molson Coors’ history is rooted in beer, we offer a modern portfolio that expands beyond the beer aisle as well, including flavored beverages like Vizzy Hard Seltzer, spirits like Five Trail whiskey and non-alcoholic beverages like ZOA Energy. As a business, our ambition is to be the first choice for our people, our consumers and our customers, and our success depends on our ability to make our products available to meet a wide range of consumer segments and occasions.
Molson Coors Beverage Company is a publicly traded company that operates through its Americas and EMEA&APAC reporting segments and is traded on the New York Stock Exchange and Toronto Stock Exchange. To learn more about Molson Coors Beverage Company, visit
molsoncoors.com.

Elijah Craig Debuts New Holiday "Craig Nog," Elevated Eggnog Cocktail Made for Elijah Craig Bourbon

Elijah Craig Debuts New Holiday "Craig Nog," Elevated Eggnog Cocktail Made for Elijah Craig Bourbon

The Father of Bourbon is inspiring a new holiday tradition by making Craig Nog available to order direct to your door this December

BARDSTOWN, Ky., Dec. 3, 2024 - Elijah Craig, a leading family of premium American Whiskeys, is putting an elevated twist on a beloved holiday tradition with the launch of "Craig Nog," a new limited-edition, luxury eggnog cocktail designed for its award-winning Elijah Craig Small Batch Bourbon. Craig Nog takes the nostalgic flavors of eggnog and raises the bar with superior ingredients like Madagascar Vanilla extract, cinnamon, nutmeg and allspice, and is topped with gold glitter adorned star anise and a Bourbon barrel aged stir stick. The decadent ingredients are anchored by the proof and bold flavor of Elijah Craig Bourbon to create a deliciously well-balanced holiday cocktail.

The Craig Nog cocktail kit, available to order nationwide, provides an opportunity to slow down and enjoy the season while handcrafting your new signature holiday drink at home. It also makes the perfect gift! Each cocktail kit features a 375ml bottle of Elijah Craig Small Batch Bourbon, premeasured portions of each of the Craig Nog eggnog ingredients and a limited-edition etched Elijah Craig pitcher, the perfect keepsake for remaking your Craig Nog for seasons to come. Enjoy Craig Nog while hanging ornaments, opening presents or cheersing to the New Year.

Throughout December, those based in New York City and Chicago can also enjoy Craig Nog in prebatched and ready to enjoy cans by ordering through the Doordash app or website. Each order will be delivered in a limited-edition Craig Nog tote bag, perfect for transporting Craig Nog to and from holiday gatherings.

"One of my fondest holiday memories is of my grandmother whipping up a batch of her famous eggnog– the adults would always spike their cup with a little Kentucky love! While nostalgia inspired the creation of Craig Nog, we wanted to breathe new life into the beverage. The complexity of flavors found in Elijah Craig Bourbon were the perfect upgrade to begin with," said Lynn House, National Spirits Specialist and Portfolio Mixologist at Elijah Craig Bourbon.

"Elijah Craig was the first distiller to age his whiskey in new charred oak barrels starting in the late 1700s, right around the time that eggnog as we know it was first invented. With the launch of Craig Nog, we're bringing two iconic flavors together to elevate holiday drinking while maintaining the integrity of a tradition so many of us hold near and dear," continued House.

Often fortified with brandy, eggnog is a popular seasonal beverage dating back hundreds of years that has firmly planted its roots in American culture. In the U.S., we consume more eggnog than any other country in the world, drinking more than 15 million gallons, or 240 million cups annually*. Elijah Craig recognized eggnog is easily elevated with the introduction of Bourbon as the spirit adds a welcomed punch of refined flavor. The brand created Craig Nog to redefine eggnog as a premium holiday beverage suitable for both Bourbon aficionados and Bourbon explorers who are newer to the spirit – inspiring a new holiday drinking tradition this year.

Craig Nog is available for preorder beginning December 3. If you're 21+, visit www.elijahcraig.com/CraigNog to learn more and order Craig Nog direct to your door. For more holiday inspiration follow @ElijahCraig on Instagram.

For the full recipe & other media assets click here.

ABOUT ELIJAH CRAIG BOURBON

Known as "The Father of Bourbon," Elijah Craig is credited with being the first distiller to age his wares in charred oak barrels to make Bourbon. The clear, unaged corn whiskey became transformed into a bold amber liquid with a distinctively smooth flavor that makes Bourbon what it is today. Elijah Craig's community impact continues through Elijah Craig Old Fashioned Week, providing total donations of half a million to date to organizations supporting the hospitality industry. Produced by Heaven Hill Distillery, the nation's largest independent, family-owned and led distillery and the world's second-largest holder of Kentucky Bourbon, the Elijah Craig lineup includes: Elijah Craig Small Batch Kentucky Straight Bourbon Whiskey, Elijah Craig Straight Rye Whiskey, Elijah Craig Toasted Barrel Kentucky Straight Bourbon Whiskey, Elijah Craig Toasted Rye Whiskey, Elijah Craig Barrel Proof Kentucky Straight Bourbon Whiskey, and Elijah Craig 18-Year-Old Single Barrel Kentucky Straight Bourbon Whiskey. Elijah Craig's accolades have included Whisky Advocate's Whisky of the Year, Best Small Batch Bourbon and Double Gold at the San Francisco World Spirits Competition, and World's Best Small Batch Bourbon and Best Kentucky Small Batch Bourbon at Whisky Magazine's 2023 World Whiskies Awards. For more information, please visit www.elijahcraig.com.

*Smithsonian, 2023

Swilled Dog Spirits Hayhurst Family Mountaineer Heritage Double-Oaked Straight Bourbon

Swilled Dog Spirits Hayhurst Family Mountaineer Heritage Double-Oaked Straight Bourbon

Swilled Dog Spirits Hayhurst Family Mountaineer Heritage Double-Oaked Straight Bourbon 57.5%-ABV 750ml.

02 December 2024

Maker’s Mark Great’s At The Gate 2025 Lexington Kentucky Straight Bourbon Whiskey

Maker’s Mark Great’s At The Gate 2025 Lexington Kentucky Straight Bourbon Whiskey

Maker’s Mark Great’s At The Gate 2025 Lexington Kentucky Straight Bourbon Whiskey 45%-ABV 1-Liter.