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03 October 2024

JOS. A. MAGNUS WHISKEY AND PARTAGAS CIGARS ANNOUNCE A PARTNERSHIP FORGED IN CRAFTSMANSHIP

JOS. A. MAGNUS WHISKEY AND PARTAGAS CIGARS ANNOUNCE A PARTNERSHIP FORGED IN CRAFTSMANSHIP


Blending Heritage and Quality, New Alliance Offers Unique Pairing for Connoisseurs and Novices Alike — Plus a Chance to Win an Exclusive Whiskey and Cigar Experience!

HOLLAND, Mich., Oct. 2, 2024 - Jos. A. Magnus and Partagas Cigars announce a strategic partnership, merging the world of fine spirits and premium cigars with a shared commitment to craftsmanship and expertise. This exclusive alliance will introduce connoisseurs and novices alike to a unique pairing from both brands, blending the rich, complex flavors of Jos. A Magnus' esteemed Cigar Blend Bourbon with the sophisticated, artisanal craftsmanship of Partagas' distinguished cigars.

"Our partnership with Scandinavian Tobacco Group's Partagas Cigars marks a significant milestone in our journey to create opportunities for our consumers to experience the values that make Magnus so special - the craftsmanship and care endemic to the American spirit," said Ali Anderson, CEO of CraftCo., Jos. A. Magnus' parent company. "By combining the rich heritage of our whiskey with the sophisticated elegance of Partagas Cigars, we are creating a unique synergy that celebrates the finest elements of both worlds. This collaboration is a testament to our commitment to excellence and dedication to offering our customers the ultimate indulgence."

The Cigar Blend and Valle Verde Pairing
Both brands worked jointly to select complementary offerings from their portfolios showcasing the pinnacle of the smoking and imbibing experience: Jos. A. Magnus Cigar Blend Bourbon and Partagas Valle Verde Cigars.

Created by esteemed Master Blender Nancy Fraley, the Magnus Cigar Blend is designed to pair exceptionally well with cigars, enhancing both the whiskey and cigar-tasting experience. As the world's first bourbon cigar blend, this expression aims to provide a rich, robust flavor profile that stands up to the strong flavors of cigars. A blend of straight bourbon whiskies that have been finished in various types of casks, including Armagnac, Sherry, and Cognac barrels, Cigar Blend, offers notes of dried fruit, rich caramel, dark chocolate, spices, and tobacco, the combination of which are intended to create a harmonious balance when enjoyed with a cigar.

The epitome of handcrafted quality, Partagas Valle Verde Cigars are made with a focus on craftsmanship, using traditional methods to ensure a high-quality smoking experience. Partagas Valle Verde is a smooth, complex four-country blend.  Valle Verde the first Partagas crafted with a Mexican San Andrés wrapper. Traditionally known for its strength, we created a mellow and elegant wrapper with notes of earth, sweet, and cocoa. Below the surface lies Cameroon, Nicaraguan, and Mexican tobaccos that add a subtle spice, creating a smoke fit for every palate. Partagas Valle Verde is an elevated, elegant smoke, with notes of earth, spice, leather, coffee, and various types of wood. Valle Verde is the San Andres cigar worthy of wearing the Partagas name.

"We are thrilled to join forces with Jos. A. Magnus in this exceptional partnership," said John Hakim, Partagas Cigars Brand Manager. "The fusion of our meticulously crafted cigars with the distinguished flavors of Jos. A. Magnus Cigar Blend offers an extraordinary experience for our fans, with a stellar pairing right out of the gates."

To celebrate this union, Magnus and Partagas are announcing an extraordinary giveaway for its fans. One lucky winner will receive an unforgettable prize package, including Partagas prize pack including a custom-designed humidor, a Jos. A. Magnus whiskey barrel head signed by renowned Master Blender Nancy Fraley, and an exclusive opportunity to meet the legendary blender herself in a virtual one-on-one session. Participants can enter the drawing from now until October 31st at 11:59PM ET. Please visit josephmagnus.com/giveaway to enter.

For more information on Jos. A. Magnus' full portfolio of offerings, visit www.josephmagnus.com or instagram.com/josamagnus, and for a full slate of offerings from Partagas Cigars, visit www.partagas.com or instagram.com/partagas_cigars.

About Jos. A. Magnus
More than 125 years after the doors to his distillery were first opened, Joseph Magnus whiskeys are still a means to promote good conversation, close fellowship, and the interchange of deeds and pleasant thoughts. Remarkable then and remarkable now, Jos. A Magnus embodies the very best of American ingenuity and craftsmanship, aiming to reshape whiskey fans' conceptions of the classic American spirit. Jos. A. Magnus is proud to produce a highly acclaimed and awarded line of bourbons and gins, including its signature Joseph Magnus Bourbon, its feted Cigar Blend and Murray Hill Club bourbons, and its Vigilant Navy Strength and District Dry gins. For more information, visit
www.josephmagnus.com

About Partagas Cigars
For almost 180 years Partagas has set the standard of excellence.  Partagas cigars are not about being flashy or trying to impress others.  Partagas is about quality, consistency and passion.   Partagas knows what makes an outstanding cigar.  It is not about following trends or bowing to pressure.  It is about following our traditions, finding ways to innovate and being unapologetic about what we know is right.  Cigar lovers who want an unparalleled experience and uncompromising quality know that the only cigar worth smoking is Partagas.  That's why for us and for our fans, it is Partagas Y Nada Mas (Partagas and nothing else).  For more information, visit
www.Partagas.com

Russell's Reserve Welcomes Third Annual Single Rickhouse Bottling with Camp Nelson B, Its Highest Barrel Proof Offering To-Date

Russell's Reserve Welcomes Third Annual Single Rickhouse Bottling with Camp Nelson B, Its Highest Barrel Proof Offering To-Date

Russell's Reserve's Single Rickhouse 2024 from Camp Nelson B benefits from the aging location's higher elevation and increased sun exposure

LAWRENCEBURG, Ky., Oct. 2, 2024 -- Award-winning Russell's Reserve introduces Single Rickhouse 2024 – Camp Nelson B, the much anticipated third installment in its Single Rickhouse Collection, and the highest proof offering to date across the entire Russell's Reserve portfolio. This eagerly awaited release follows the 2022 debut of the Collection with Camp Nelson C, and the 2023 sequel, Camp Nelson F. The Single Rickhouse Collection explores whiskey "terroir" by examining how the specific location of barrel aging influences the final whiskey. Each release in this series is crafted from a small batch of rare stocks sourced entirely from a single rickhouse. Now available in select markets, the latest release from Camp Nelson B showcases how the unique aging conditions influence the whiskey's proof point and shape its distinctive taste.

Built in 1946 and still standing tall today, Camp Nelson Rickhouse B is centrally located on the Camp Nelson grounds. The seven-floor rickhouse benefits from higher elevation and increased sun exposure, compared to the rickhouses of the previous iterations that sat closer to the Kentucky River and its shady treeline. The hot environment was integral in developing the whiskey's oaky profile, and a major contributing factor to its impressively high proof point of 120.2. It is not only the highest proof entry in the Single Rickhouse Collection to date, but the highest proof of any Russell's Reserve bottling ever released.

For Single Rickhouse Camp Nelson B, Master Distiller, Eddie Russell, and his team selected barrels from the sixth floor, where the climate is generally warmer. "The higher we went, the hotter it got, and the more oak we were getting on the whiskeys. For Camp Nelson B, we wanted to make sure we were really showcasing the rich, dark honey and char notes that we tend to get from that rickhouse, and we had a feeling that the bourbon we were looking for was sitting up there, enjoying the sun," said Eddie Russell. "To me, this bottling of Single Rickhouse embodies the essence of Russell's Reserve and I couldn't be prouder of the final product – it's truly one of our best."

The result is a bourbon that exemplifies Eddie's skill in barrel curation, and a celebration of the idea that where a whiskey is aged is just as important to its character as the raw ingredients and time spent in the barrel. Single Rickhouse Camp Nelson B is a rich and complex whiskey, non-chill filtered and bottled at a barrel proof of 120.2, to be savored and enjoyed.

  • Proof: 120.2
  • Aroma: Notes of oak, vanilla, sweet cream, and fruit cake transition to cinnamon, spice, and floral notes.
  • Taste: Robust flavors of cherry, raisin, and dark honey give way to herbal notes of clove, spearmint, and thyme.
  • Finish: A long finish with notes of spice, mature oak, char, and pepper.

Russell's Reserve's Single Rickhouse Camp Nelson B is now available for a limited time at $300 SRP per 750 ML bottle at select retailers in U.S. markets as well as at the Wild Turkey Distillery Visitor Center. Whether you're enjoying Russell's Reserve Single Rickhouse Camp Nelson B with your family or with friends, please remember to do so responsibly.

About Campari Group

Campari Group is a major player in the global spirits industry, with a portfolio of over 50 premium and super premium brands, spreading across Global, Regional and Local priorities. Global Priorities, the Group's key focus, include Aperol, Appleton Estate, Campari, SKYY, Wild Turkey and Grand Marnier. The Group was founded in 1860 and today is the sixth-largest player worldwide in the premium spirits industry. It has a global distribution reach, trading in over 190 nations around the world with leading positions in Europe and the Americas. The Group's growth strategy aims to combine organic growth through strong brand building and external growth via selective acquisitions of brands and businesses. Headquartered in Sesto San Giovanni, Italy, Campari Group owns 23 plants worldwide and has its own distribution network in 26 countries. The Group employs approximately 4,700 people. The shares of the parent company, Davide Campari-Milano N.V. (Reuters CPRI.MI - Bloomberg CPR IM), have been listed on the Italian Stock Exchange since 2001.

About Campari America

Campari America LLC is a wholly owned subsidiary of Davide Campari-Milano N.V. Campari America has built a portfolio unrivaled in its quality, innovation and style, making it a top choice among distributors, retailers and consumers. Campari America manages Campari Group's portfolio in the US with such leading brands as SKYY® Vodka, SKYY Infusions®, Grand Marnier®, Campari®, Aperol®, Wild Turkey® Kentucky Straight Bourbon, Courvoisier® Cognac, Espolón® Tequila, American Honey®, Russell's Reserve®, The Glen Grant® Single Malt Scotch Whisky, Forty Creek® Canadian Whisky, BULLDOG® Gin, Cabo Wabo® Tequila, , Montelobos® Mezcal, Ancho Reyes® Chile Liqueur, Appleton® Estate Rum, Wray & Nephew® Rum, Coruba® Rum, Ouzo 12®, X-Rated® Fusion Liqueur®, Frangelico®, Cynar®, Averna®, Braulio®, Cinzano®, Mondoro® and Jean-Marc XO Vodka®.

Campari America is headquartered in New York, New York.  More information on the company can be found at www.campariamerica.com, www.facebook.com/campariamerica, Twitter: @CampariAmerica, Instagram: @CampariAmerica, and www.camparigroup.com.  Please enjoy Campari America brands responsibly and in moderation.   

Swiss Miss and Hotel Tango Distillery Collaborate to Create First Cocoa-infused Toasted Marshmallow Bourbon

Swiss Miss and Hotel Tango Distillery Collaborate to Create First Cocoa-infused Toasted Marshmallow Bourbon

Swiss Miss 'Shmallow, perfect for festive drinks, is available for a limited time this fall

CHICAGO, Oct. 3, 2024  Swiss Miss®, a brand of Conagra Brands, Inc., has partnered with Hotel Tango Distillery, the producer of the first-ever and current category-leading marshmallow flavored whiskey, to introduce Swiss Miss 'Shmallow, the perfect whiskey for your winter festivities. The toasted marshmallow and cocoa-infused bourbon combines the flavor of Swiss Miss hot cocoa with the artistry of a well-crafted bourbon, making it the ideal spirit to enjoy at your next holiday gathering or as a gift for your favorite bourbon aficionado.

"We are delighted to collaborate with Hotel Tango Distillery to create this bourbon that is reminiscent of the iconic flavor of Swiss Miss," said Audrey Ingersoll, Vice President, and General Manager of Sweet Treats at Conagra Brands. "Its distinctive flavors of hot cocoa and toasted marshmallow make this spirit a fabulous way for hot cocoa lovers to celebrate the season."

Swiss Miss 'Shmallow will be available this month at select retailers and online at Cask Cartel for an SRP of $27.99. You can learn more information about the spirit, including enticing cocktail recipes and where to purchase at drinkshmallow.com.

"We're thrilled to partner with Swiss Miss, a brand known for its dedication to making the best hot cocoa," added Travis Barnes, Founder and CEO of Hotel Tango Distillery. "Together, we've created a bourbon that not only reflects our shared commitment to excellence but also promises to elevate every drinking experience."

With its sweet notes of caramelized sugar and toasted marshmallow, this cocoa-infused bourbon with a hint of smokiness is sure to evoke feelings of coziness this winter season. For anyone looking to intensify the chocolate flavor, simply mix your Swiss Miss 'Shmallow into a cup of Swiss Miss hot cocoa to make an indulgent cocktail perfect for the season.

Swiss Miss is best known for their assortment of flavorful hot cocoa, with classics like Milk Chocolate and Marshmallow, and seasonal favorites like Peppermint and Pumpkin Spice. Visit www.swissmiss.ccm to check out the brand's full line of hot cocoa and pudding varieties.

About Conagra Brands
Conagra Brands, Inc.
is one of North America's leading branded food companies. We combine a 100-year history of making quality food with agility and a relentless focus on collaboration and innovation. The company's portfolio is continuously evolving to satisfy consumers' ever-changing food preferences. Conagra's brands include Birds Eye®, Duncan Hines®, Healthy Choice®, Marie Callender's®, Reddi-wip®, Slim Jim®, Angie's® BOOMCHICKAPOP®, and many more. As a corporate citizen, we aim to do what's right for our business, our employees, our communities and the world. Headquartered in Chicago, Conagra Brands generated fiscal 2024 net sales of more than $12 billion. For more information, visit www.conagrabrands.com

About 'Shmallow Toasted Marshmallow Whiskey 
Shmallow Toasted Marshmallow Whiskey is a pioneer in the marshmallow and s'more flavored whiskey category. It offers a seamless blend of rich, smooth whiskey and the nostalgic taste of toasted marshmallows. Meticulously crafted, Shmallow delivers a distinctive tasting experience that evokes the warmth of a cozy campfire in every sip. Whether savored neat, on the rocks, or mixed into your favorite cocktail, Shmallow's golden brown color is proofed to perfection, adding a delightful sweetness to your whiskey collection. Immerse yourself in marshmallow bliss with every pour of Shmallow Toasted Marshmallow Whiskey. Discover more at
drinkshmallow.com or follow us on social media @drinkshmallow.

Great Lakes Distilling Still & Oak Black Friday Straight Rye Whiskey Finished in Lakefront Imperial Stout Barrels

Great Lakes Distilling Still & Oak Black Friday Straight Rye Whiskey Finished in Lakefront Imperial Stout Barrels

Great Lakes Distilling Still & Oak Black Friday Straight Rye Whiskey Finished in Lakefront Imperial Stout Barrels 45%-ABV 750ml.

02 October 2024

Mary Dowling Whiskey Company Introduces Winter Wheat Bourbon: A Toasted Barrel Masterpiece

Mary Dowling Whiskey Company Introduces Winter Wheat Bourbon: A Toasted Barrel Masterpiece


Award-Winning Whiskey Brand Unveils Third Expression Inspired by the "Mother of Bourbon"

LOUISVILLE, Ky., Oct. 1, 2024  Mary Dowling Whiskey Company today announced the launch of Winter Wheat, an artisanal wheated bourbon aged in toasted barrels. Winter Wheat is the third addition to the brand's premier whiskey lineup, which pays homage to Mary Dowling's trailblazing spirit and enduring impact on bourbon craftsmanship—a legacy long obscured by the mists of time.

Mary Dowling, dubbed the "Mother of Bourbon," was a formidable force in the pre-prohibition bourbon industry. Despite facing prejudice as a woman and an Irish Catholic, she became the sole proprietor of the Dowling distillery empire after her husband's passing, ascending to become one of the wealthiest women in the country. Mary's resilience was tested during Prohibition, as she navigated legal challenges and relocated her distillery to Juárez, Mexico. Long hidden in the shadows of history, Mary Dowling Whiskey Company is on a mission to share her untold story with the world through three exceptional whiskeys bearing her name.

The brand's newest expression, Winter Wheat, features a meticulously crafted recipe with a strain grown locally in Kentucky, that undergoes a transformative 4+ year aging process in #3 wood-fired, toasted and charred new American oak barrels. The special combination of a Wheated Mash Bill and aging in toasted barrels creates a whiskey with rich, layered complexity and a balanced profile. Fall-forward flavors of caramel, vanilla, roasted nuts and warm spices mingle seamlessly, offering a smooth and inviting experience with every sip. Winter Wheat is a strain traditionally associated with Kentucky's rich bourbon history, used by distillers in the region long ago for its accessibility, off season growth and distinct flavor profiles.

"With Winter Wheat, we continue to honor Mary Dowling's dedication to excellence and innovation in whiskey making," said Kaveh Zamanian, Kentucky Bourbon Hall of Fame whiskey maker and co-founder of Mary Dowling Whiskey Company. "By leveraging the complexity of our unique Wheated Mash Bill and the influence of toasted barrel aging, Winter Wheat Bourbon delivers a rich depth of flavor that sets it apart. This expression is not only a testament to Mary's instrumental role in keeping the Kentucky bourbon industry alive during Prohibition but is also a celebration of the artistry that defines our craft."

Winter Wheat unfurls a captivating bouquet of aroma, beginning with a harmonious blend of notes including ripe cherry, oak and hints of dark stone fruit that tantalize the senses, setting the stage for an exquisite tasting experience. With each sip, the palate is enveloped in a symphony of indulgent flavors, such as lush caramel, roasted nuts and golden honey that dance across the tongue. The journey culminates in a velvety smooth finish, adorned with delicate nuances of allspice, cinnamon and a whisper of black pepper.

Winter Wheat is available for pre-order online at www.marydowling.com and now available at select retailers in KY, MI, DC, MD, NJ, WI, IL, MN, OH, NY, TX, CA, LA, MA, FL, GA, IN and NV. Winter Wheat is 45.5 ABV (91 proof) and retails for $54.99.

To learn more about Mary Dowling Whiskey Company's latest offerings, alongside Mary's remarkable life and legacy, visit www.marydowling.com and follow @marydowlingwhiskey.

ABOUT MARY DOWLING WHISKEY COMPANY

Mary Dowling Whiskey Company is an award-winning bourbon brand on a mission to restore the legacy of Mary Dowling to its rightful place in American hearts, minds and glasses. Celebrating her pioneering spirit, the brand offers three exquisite whiskeys bearing her name:

  • Double Oak Barrel ($135) delivers a rich, layered complexity through an innovative aging process. Gold at SF World Spirits Competition 2024 and Gold at ASCOT Awards 2024.
  • Tequila Barrel ($75) introduces an adventurous twist, merging the boldness of whiskey with the vibrant notes of tequila. Silver at SF World Spirits Competition 2024 and Platinum at ASCOT Awards 2024.
  • Winter Wheat ($54.99) offers a soft, elegant finish for those seeking a smooth and mellow experience.

Mary Dowling Whiskey Company was founded in 2023 by Kentucky Bourbon Hall of Fame Whiskey Maker, Kaveh Zamanian. To learn more, visit www.marydowling.com

JOHNNIE WALKER BLENDED SCOTCH WHISKY AND SQUID GAME COME TOGETHER FOR AN EPIC COLLABORATION INVITING FANS TO 'PICK YOUR PLAYER' IN ANTICIPATION FOR SEASON 2 RELEASE ON NETFLIX

JOHNNIE WALKER BLENDED SCOTCH WHISKY AND SQUID GAME COME TOGETHER FOR AN EPIC COLLABORATION INVITING FANS TO 'PICK YOUR PLAYER' IN ANTICIPATION FOR SEASON 2 RELEASE ON NETFLIX


Introducing Johnnie Walker Black Label 'Squid Game' featuring limited edition designs with numbers ranging from 001 to 456, 'Squid Game'-inspired cocktails and experiences

NEW YORK, Oct. 1, 2024 - Netflix's Squid Game is back for season two and Johnnie Walker, the world's number one blended Scotch whisky (IWSR 2023) and Netflix announce they are teaming up to invite Squid Game fans 21+ and whisky enthusiasts alike to 'pick your player' in celebration of the highly anticipated series return.

Experience the full interactive Multichannel News Release here: https://www2.multivu.com/johnniewalker/en-9292551-johnnie-walker-black-label-squid-game

This exciting collaboration with the worldwide Squid Game phenomenon marks the continuation of a groundbreaking series of partnerships that the team at Johnnie Walker kicked off last month at the 76th Emmy Awards, of which Johnnie Walker was the Official Spirits Partner. The brand will continue to expand its impact across cultural spheres to redefine whisky experiences.

Johnnie Walker is unveiling a limited-edition bottle design of Black Label with numbers ranging from 001-456, the number of players featuring in the series. This limited-edition design leverages an innovative approach by combining both digital and conventional printing technologies to make this collection truly unique. Additional design elements include the brand's highly recognizable 20-degree slanted label featuring a custom fabric pattern varnish to simulate the texture of the show's famous green tracksuit. The iconic Johnnie Walker Striding Man logo now dons the distinctive tracksuit, symbolizing the brand's bold stride into partnering with the Squid Game franchise. Available nationwide for fans and consumers 21+, starting October 1st and while supplies last, these randomized numbered bottles are not only the perfect gift for the holiday season, but a collectible treasure for both adult Squid Game and whisky enthusiasts alike.

At 4:56 p.m., a nod to the number of players and the limited-edition Johnnie Walker Black Label bottle design, the partnership will kick off with a massive Times Square takeover. Together, Netflix and Johnnie Walker will help encourage fans 21+ to get hyped for their collaboration and the series return on December 26, 2024.

"This partnership brings together two global icons, the world's number one Scotch whisky and the worldwide TV phenomenon of Netflix's Squid Game. Our loyal fanbases are going to be thrilled by the element of discovery with our collectable, limited-edition bottle design that allows them to get close to the action," says Josh Dean, Vice President of Johnnie Walker, Diageo North America. "At Johnnie Walker, we're continuing to reimagine how whisky can be enjoyed through unique and creative experiences, partnerships and occasions."

Whether hosting a season one watch party in anticipation of season two, celebrating Halloween with a Squid Game-themed event, or attending Squid Game: The Experience in New York City, of which Johnnie Walker is the Official Spirits Partner, Squid Game enthusiasts and whisky lovers 21+ can purchase the new limited-edition bottle and mix up 'the 456' signature cocktail. "'The 456' is a cocktail with a twist of mystery just like the show," says renowned mixologist and cocktail creator, Ginn Choe. "It's made with popular and traditional Korean ingredients, such as honey for sweetener and barley tea known as bori-cha that marries well with the spice and vanilla notes of Johnnie Walker Black Label."

"Squid Game fans are highly anticipating the show's return. To give them something really special and unexpected, in collaboration with Johnnie Walker, we dressed the iconic Striding Man in the show's classic green tracksuit. Through our partnership, we've taken the series from the screen to the shelf, to the streets, even surprising fans in Times Square with an opportunity to play a game featured on Squid Game," said Magno Herran, Vice President of Global Brand & Partner Marketing at Netflix. "This excellent integrated experience also includes promotion of the campaign on Netflix's ad-supported plan, so our members can pick up the perfect pairing of Johnnie Walker and Netflix for the series release this December."

Johnnie Walker and Netflix's Squid Game partnership will be brought to life globally across US, Europe, and Asia through a dynamic, co-branded campaign. This will include a range of marketing activations such as outdoor media, social media campaigns, events, and retail touchpoints. The campaign will also run on Netflix's ad-supported plan.

Be sure to follow @JohnnieWalkerUS on Instagram and Facebook for updates on the partnership with Netflix's Squid Game. In addition, whether in NY, LA, TX, FL, IL follow the ambassador team at Johnnie Walker for more excitement in the lead up to the season two release on December 26, 2024.

ABOUT JOHNNIE WALKER
Johnnie Walker is the world's number one Scotch Whisky brand (IWSR 2023), enjoyed by people in over 180 countries around the world. Since the time of its founder, John Walker, those who blend its whiskies have pursued flavor and quality above all else. Today's range of award-winning whiskies includes Johnnie Walker Red Label, Black Label, High Rye Blended Scotch Whisky, Double Black, Green Label, Gold Label Reserve, Aged 18 Years and Blue Label. Together they account for over 18 million cases sold annually (IWSR, 2023), making Johnnie Walker the most popular Scotch Whisky brand in the world.

ABOUT DIAGEO NORTH AMERICA
Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan's whiskies, Smirnoff, Cîroc and Ketel One vodkas, Casamigos, DeLeon and Don Julio tequilas, Captain Morgan, Baileys, Tanqueray and Guinness.

Diageo is listed on both the New York Stock Exchange (NYSE: DEO) and the London Stock Exchange (LSE: DGE) and their products are sold in more than 180 countries around the world.

For more information about Diageo, their people, brands, and performance, visit www.diageo.com. Visit Diageo's global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice. Follow at Twitter and Instagram for news and information about Diageo North America: @Diageo_NA.

The Dalmore unveils the highly anticipated second instalment of Cask Curation Series in the Douro Valley, Portugal

The Dalmore unveils the highly anticipated second instalment of Cask Curation Series in the Douro Valley, Portugal


The Dalmore Cask Curation Series Port Edition makes its debut at the home of Symington Family Estates - the finest winemakers of Portugal – and makers of Graham's Port. This very rare trio of Single Malt Scotch Whiskies is strictly limited to 150 sets, available worldwide 1st October 2024.

GLASGOW, Scotland, Oct. 1, 2024 - The 2024 release is the second chapter in the series that celebrates The Dalmore's whisky making artistry and the role played by exquisite casks sourced from the world's finest winemakers, in the creation of the iconic Single Malt Scotch Whisky.

Casks are intrinsic to the craft of Scotch Whisky, as the vessel within which the spirit is matured. In time the cask will influence the whisky, due not only to the type of wood it is made from, but the fine wines it has held previously. The life a cask has led is fundamental to the potential it represents to the whisky maker, which is why The Dalmore whisky makers curate exquisite casks sourced from the world's finest wineries and bodegas.

The Port Edition was born from the exclusive partnership between The Dalmore and Symington Family Estates, who grant The Dalmore's whisky makers exclusive access to the rarest of Graham's Port casks.

The Port Edition is beautifully presented in a bespoke leather-finished travel case handcrafted in Florence, Italy – perfectly framing the trio of new expressions. Each age-statement whisky is housed in the iconic Dalmore bottle adorned with a matching collar. The presentation features a striking green hue, synonymous with Portugal and the winemakers, which Port Edition celebrates.

A century of whisky making artistry is captured in this exceptional collection of three whiskies:

  • Aged 27 Years, finished in rare Graham's 1997 Single Harvest Tawny Port casks
  • Aged 30 Years, finished in rare Graham's 1994 Single Harvest Tawny Port casks
  • Aged 43 Years, finished in exceptionally rare Graham's 1952 Single Harvest Tawny Port casks

Each expression is natural color and non-chill filtered.

The Dalmore has previously released Port-finished expressions to great acclaim. It is the unique influence offered by Graham's rare Port casks that excites The Dalmore's whisky makers. Each cask represents the potential to influence the character of the whisky, offering notes of rich fruits and dark chocolate.

Only 26 sets will be available in the United States with an SRP of $44,450.

For more information: https://www.thedalmore.com/en-us/our-collections/limited-editions/

UNCLE NEAREST, INC. LAUNCHES NEAREST GREEN TENNESSEE WHISKEY

UNCLE NEAREST, INC. LAUNCHES NEAREST GREEN TENNESSEE WHISKEY
 

Encouraged to be Shaken, Stirred, or Mixed, Nearest Green Arrives with a More Approachable Proof

SHELBYVILLE, Tenn., Oct. 1, 2024- Uncle Nearest, Inc., the makers of Uncle Nearest Premium Whiskey, the most awarded bourbon and American whiskey for six years running, announces the arrival of Nearest Green Tennessee Whiskey. While Uncle Nearest's current premium whiskeys boast proof points starting at 93, Nearest Green Tennessee Whiskey is bottled at 84 proof. With this lower proof and approachable price point of $29.99, Nearest Green Tennessee Whiskey was created with inclusivity and versatility in mind—an everyday bourbon that bars and restaurants can confidently pour as their first choice for cocktails or when reaching for a bottle to satisfy any call for bourbon.

Crafted by four-time Master Blender of the Year and 5th-generation Green descendant, Victoria Eady Butler, Nearest Green Tennessee Whiskey is designed as the perfect companion for bartenders and at-home mixologists alike. Whether mixing a classic—like a Manhattan, Whiskey Smash or Hot Toddy—or experimenting with a fresh take—like a whiskey spin on a Sidecar, Victoria's personal recommendation—this new whiskey delivers. Its standout taller, slimmer bottle ensures an easy pour, while fitting seamlessly into the Uncle Nearest portfolio with the same signature front label shape.

"Nearest Green Tennessee Whiskey captures the spirit of my great-great-grandfather, Nearest Green, while still upholding our pillars of excellence and unmatched quality," said Victoria Eady Butler. "With this new brand, we're not just expanding our offerings—we're expanding the Uncle Nearest family, reaching new consumers who may not consider spending more than $50 on a bottle. Our goal is simple: To make Nearest Green a household name, bringing people together to honor our past while embracing the future of Tennessee Whiskey."

Starting today, Nearest Green Tennessee Whiskey is available for order on the Uncle Nearest website via their e-commerce partner ReserveBar. Beginning Saturday, October 5, it will also be available for purchase at the Nearest Green Distillery in Shelbyville, Tennessee­­—the 7th most-visited distillery in the world—where Fawn Weaver, Uncle Nearest founder and CEO, and Victoria Eady Butler will celebrate its release with their community. Shortly after, Nearest Green Tennessee Whiskey will begin rolling out to stores, bars, and restaurants, starting with Uncle Nearest's home state of Tennessee.

As Nearest Green Tennessee Whiskey rolls out nationwide this fall, the brand will launch its newest guerilla marketing campaign "Nearest vs. Everybody Part II." Aiming to ignite excitement around the new release, the campaign will host a series of blind taste tests in bars across the country. Starting in Tennessee, Uncle Nearest team members will challenge patrons in bars to taste Nearest Green Tennessee Whiskey alongside the bar's well bourbon—without knowing which is which. This competition draws inspiration from Jack Daniel, Nearest's mentee, who in the late 1800s would walk into bars, place a silver dollar on the counter, and offer it to anyone willing to taste his whiskey against their usual pour, confident that none would surpass liquid made by his master distiller, Nearest Green. There is one caveat to 'Nearest vs. Everybody Part II': Nearest Green Tennessee Whiskey will not compete against Jack. As it was in their lifetimes, Nearest and Jack won't compete today.

"The 'Nearest vs. Everybody Part II' challenge is our way of inviting people to experience firsthand the legacy and craftsmanship of Nearest Green," said Fawn Weaver. "By going bottle to bottle blindly with the best in the market, we're confident that Nearest Green Tennessee Whiskey will shine through, just as Nearest himself did over a century ago. This is a celebration of excellence and an open invitation for everyone to taste history in the making."

The launch of Nearest Green Tennessee Whiskey follows the release of Fawn Weaver's best-selling book Love & Whiskey. The book provides a deeper understanding of Nearest Green's impact, recounting the true story of the master distiller and his mentee Jack Daniel, while also delving into the unprecedented rise of Uncle Nearest. Since its release in June, Love & Whiskey has captivated readers, debuting as an instant New York Times best-seller, and remaining on the list for two consecutive months. The book currently holds a 4.8 star rating on Amazon.

To celebrate the launch of Nearest Green Tennessee Whiskey, Uncle Nearest is offering a special online promotion. Customers who order their bottles can email NGTW@unclenearest.com to enter a raffle for a chance to win one of 50 signed copies of Love & Whiskey, along with exclusive swag. Entries must be submitted by 11:59 PM ET on October 30.

For more information about Nearest Green Tennessee Whiskey, or to find it at a store, restaurant or bar near you, visit www.unclenearest.com or follow @unclenearest on Instagram.

About Uncle Nearest
Uncle Nearest pays tribute to the world's first-known African American master distiller, Nearest Green. It was the pioneer spirits brand to bear the name of a Black American. The brand's portfolio boasts the Most Awarded Bourbon and American Whiskey titles for the years 2019, 2020, 2021, 2022, and 2023, amassing over 1,300 awards and accolades since its launch in 2017. This includes an impressive 710 Gold medals or higher, which includes 125 Best in Class honors and an average critic's score of 92.1. Uncle Nearest is currently available in all 50 states and 26 countries, with a presence in more than 45,000 stores, bars, hotels, and restaurants. Uncle Nearest is also available at its 458-acre Nearest Green Distillery in Shelbyville, Tenn., now the seventh most visited distillery in the world. For more information, please visit the website, and follow on Instagram @unclenearest.

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01 October 2024

Griffo Distillery awarded Best Gin "White Spirit of the Year" by ASCoT Awards

Griffo Distillery awarded Best Gin "White Spirit of the Year" by ASCoT Awards

Griffo shined in blind taste test of rum, vodka, gin & tequila by the American Spirits Council of Tasters

PETALUMA, Calif., Oct. 1, 2024 Griffo Distillery, makers of "scientifically crafted spirits", is celebrating their latest and biggest award this year—Scott Street Gin has been awarded "White Spirit of the Year" by the ASCoT Awards. The international competition created by spirits personality and veteran tasting judge, Fred Minnick, hosts a blind judging of over 1200 spirits. Fred invites very talented expert judges, organizes panels, then they pick the best to go into a best-of-the-best finals. Griffo's gin was VOTED #1 in blind tasting of bests in vodka, rum, tequila, and other white spirits.

"Every year, I am amazed by a spirit that seemingly comes out of nowhere. Usually, the unaged Spirits category is dominated by tequila for good reason. But this year a gin came out of nowhere to win over our palates. And that gin was Griffo … "
—Fred Minnick, ASCoT Awards

"This is huge. But tell anyone outside the industry 'we won an ASCoT' and they'll think of a fancy necktie, not a prestigious international award … so we're gonna celebrate with events at some of our top gin accounts around the Bay and give out Griffo bandanas to wear like an ascot. We take our craft seriously, but our parties are quite the opposite."
—Tim Bushey, Griffo Sales Director

"Scott Street Gin is a bright and citrusy, California take on London Dry Gin, with Sonoma Meyer Lemons (from neighbors and friends) and wild & organic botanicals. It was our first spirit. We're so proud more people are discovering it."
—Dr. Mike Griffo, Head Distiller

ABOUT US: Griffo Distillery, founded 2013 in Sonoma County, specializes in premium "scientifically crafted" spirits and contract distillation utilizing locally sourced ingredients. We are driven to lift and defy expectations of flavor—through ingenuity and precision—and to enliven moments of togetherness.

Griffo produces some of the most unique and awarded spirits in the U.S. From our flagship gin and Cold Brew Coffee Liqueur using Equator Coffees, to our Stout Barreled Whiskey, all are made with the strong belief that marrying craft and science creates the most beautiful products.

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