George Dickel And Social Hour Team Up To Release Seasonally Inspired Whiskey Sour Offering

In celebration of fall and its iconic flavors, the Harvest Whiskey Sour is rolling out on shelves soon!

TULLAHOMA, Tenn., Nov. 18, 2021 /PRNewswire/ -- The lead up to the holidays is a busy time for cocktail bars, as people are excited about enjoying seasonal cocktails. However, there traditionally have not been many fall-inspired takes on classic cocktails available for people to enjoy at home. This season, George Dickel and Social Hour, the pioneering craft canned cocktail brand, are making it easier than ever before to enjoy an autumn-inspired craft cocktail. This month, both brands are teaming up to release a new premium prepared offering - the Harvest Whiskey Sour.

 

Uniquely, Harvest Whiskey Sour is made using 13-year-old George Dickel Tennessee Whisky (from distilling season Spring 2007) and makes it easy to enjoy a seasonal cocktail on the same level as one ordered from a cocktail bar. With this release, fans of craft cocktails don't have to sacrifice quality for convenience, as this offering exemplifies the high standard both brands are known for.

"As the prepared cocktail market continues to reach new heights, we couldn't be more excited to officially collaborate with Tom and the team over at Social Hour to release something that's a first for us," said Nicole Austin, General Manager and Distiller at Cascade Hollow Distilling Co. "For the perfect whisky sour, you need a bold, complex whisky that's able to stand out among all of the other flavors. The whisky we chose for this pairing has been aged 13 years so it's bringing a level of maturity people typically don't see in prepared cocktail offerings. On top of that, the liquid really is accented by the hints of apple, cinnamon and cardamom that come through."

"Fall-centric spins on the whiskey sour were always one of the most popular seasonal cocktails when I was bartending. The Harvest Whiskey Sour is designed to give adults a craft cocktail experience from the comfort of their home," said Tom Macy, Co-Founder and CEO at Social Hour Cocktails. "You don't need to be a mixologist to whip this up. You can enjoy it straight from the can, or if you're looking for more of a true cocktail experience, you can pour it over ice and garnish with your favorite seasonal touches."

The new Harvest Whiskey Sour boasts a delicious combination of honeycrisp apple, Meyer lemon, cinnamon, maple and a touch of cardamom. To get the picture-perfect cocktail serve, adults simply need to pour over ice and garnish with apple slices or cinnamon sticks before enjoying.

The Harvest Whiskey Sour will be available for purchase at retail locations in New York. Consumers outside of New York can purchase the offering online on the Social Hour website. This limited time offering has a suggested retail price of $28 for a 4-pack. At 250 mL, the Harvest Whiskey Sour includes three servings per can.

No matter how you choose to celebrate the start to the holidays or enjoy the new Harvest Whiskey Sour, please remember to drink responsibly.

ABOUT GEORGE DICKEL
Since 1870, the fine folks at Cascade Hollow have honored George Dickel's dream of crafting the smoothest Tennessee whisky around. Today, 150 years later, we're still making award-winning whisky at our historic distillery in Tullahoma, TN. Tucked away in the Tennessee hills and surrounded by 600 protected acres of forest and crystal-fresh springs, Cascade Hollow has always been our home. Led by General Manager and Distiller Nicole Austin, the team at Cascade Hollow Distilling Co. continue the tradition of producing smooth sippin' whisky through high standards of authenticity and craftsmanship. A proud member of the Tennessee Whiskey Trail, we invite you to visit our home and learn more about how we make George Dickel Tennessee Whisky. For more information, go to www.GeorgeDickel.com or check out @georgedickel on Facebook or Instagram. Your friends at Cascade Hollow remind you to always drink responsibly.

ABOUT DIAGEO NORTH AMERICA
Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan's whiskies, Smirnoff, Cîroc and Ketel One vodkas, Casamigos and Don Julio tequilas, Captain Morgan, Baileys, Tanqueray and Guinness.

Diageo is listed on both the New York Stock Exchange (NYSE: DEO) and the London Stock Exchange (LSE: DGE) and their products are sold in more than 180 countries around the world. For more information about Diageo, their people, brands, and performance, visit www.diageo.com. Visit Diageo's global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice. Follow us on Twitter and Instagram for news and information about Diageo North America: @Diageo_NA.

ABOUT SOCIAL HOUR
Social Hour is a line of craft canned cocktails created by two of the world's most respected bartenders, industry legend Julie Reiner and bartending veteran, Tom Macy. Featuring three expressions - the Gin & Tonic and Whiskey Mule, which are made with premium local spirits from New York Distilling Company, and the Pacific Spritz, made with ingredients sourced from the Finger Lakes. Social Hour is designed to honor the ritual of gathering together with friends, over world-class drinks. For more information visit www.socialhourcocktails.com and follow on social media @socialhourcocktails.

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Scotch Whisky Investments unveils Glenlivet 80 years during luxury event MASTERS EXPO

SASSENHEIM, Netherlands, Nov. 19, 2021 - During the first day of MASTERS EXPO, a luxurious event that is annually held in Amsterdam, the Netherlands, Scotch Whisky investments unveiled the #1 decanter of the Gordon & MacPhail Generations 80 Years Old release. This 80-year-old Glenlivet is the longest matured and bottled whisky known to man and was recently acquired during an auction in Hong Kong by Scotch Whisky Investments for 166,000 euros.

This whisky from the Glenlivet Distillery was distilled on 3 February 1940 and has become a landmark in Scotland's liquid history. George Urquhart, from the second generation to own the company, had the foresight and vision to lay down spirit from Glenlivet Distillery in a bespoke Gordon & MacPhail oak cask to be enjoyed after his lifetime by future generations. Over the last eight decades, the cask has been cared for by the Gordon & MacPhail family and has finally been bottled through a collaboration with Sir David Adjaye OBE, an internationally acclaimed architect and designer.

Michel Kappen, CEO of the Dutch-based trading house Scotch Whisky Investments that is specialized in (Scotch) single malt whisky as an alternative and profitable investment, on his purchase of the first bottle: "Along with three of our investors, we were able to acquire this unique decanter containing the oldest single malt whisky in the world. It goes without saying that this '#1' will remain unopened, will get a special place in our office and will serve as a talking piece for anyone that is interested in investing in the Scottish 'water of life.'"

In all, 250 decanters have been bottled from the 80-year-old cask and are to be sold worldwide. Prices can vary but every bottle of this special Glenlivet 80-year-old is expected to be sold in the range of 110,000 to 120,000 euros.

About Scotch Whisky Investments

Scotch Whisky Investments is a trading house with a financial focus that has offices in Sassenheim (The Netherlands) and Montenegro as well as its own location in Scotland. Scotch Whisky Investments exclusively trades in bottles and cask of rare single malt Scotch whisky. In addition, its staff takes care of the entire process from raw material to end product, from creating and managing the portfolio to the final sale.

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Bushwick Kitchen and Angry Orchard Hard Cider Team Up To Create The Gift Set Of Your Dreams

Give the foodies and the heat seekers in your life what they really want

WASHINGTON, Nov. 19, 2021 - It's time to make your holiday hot sauce dreams come true with the latest collaboration from the masterminds of Bushwick Kitchen and Angry Orchard Hard Cider. This delicious duo blended Angry Orchard's delicious and refreshing hard ciders with Bushwick Kitchen's beloved sweet and spicy sauces to bring bold and unique flavors that will make the ultimate gift. Got some heat lovers in your life? The Angry Orchard x Bushwick Kitchen Hot Sauce Gift is serving up perfectly packaged tastiness with its trio of custom blended hot sauces sure to blow away heat seekers' tastebuds.

"Friends don't get friends' boring presents," said Daniel Doll, CEO of Bushwick. "That's why we're excited to add this gift set to our site just in time for the holidays. These sauces are packed with unexpected heat and flavor pairings that are unlike others in the market. Hot sauces shouldn't just taste hot, there should be just as much of an explosion of flavor as there is spice and we can't wait for our fellow hot sauce lovers to get their hands on this."

This limited-edition kit contains each of the Angry Orchard x Bushwick Kitchen's delicious blend of crisp meets heat offerings- Crisp Apple, Peach Mango, and Strawberry. This trio of hot sauces, inspired by Angry Orchard's ciders, is packed with a custom blend of peppers to bring you flavor-packed heat with every pour. First up in this gift box, the Crisp Apple Jalapeno bottle comes in hot with spicy serrano and jalapeno peppers but balances out with apples sourced straight from the Angry Orchard's 60-acre apple orchard in New York's Hudson Valley. The perfect sauce for anyone who loves a spicy margarita and an even spicier taco on Taco Tuesday.

For those who prefer a little tang, the Peach Mango Scotch Bonnet bottle will give you the flavor burst you've been looking for. Your loved ones will be obsessed with the blend of bold spices - coriander, cumin, and ginger mixed with the fruity punch of Angry Orchard's Peach Mango flavor. This outstanding sauce is sure to delight any culinary aficionado in your life and will give them a jumpstart on creating their own Jamaican Jerk Pulled Pork recipe.

Rounding out the most delicious gift you can give this season, the Strawberry Jalapeno Hot Sauce combines fresh ruby red pureed strawberries - reminiscent of the flavors in Angry Orchard's Strawberry Fruit Cider - with a red pepper blend of habaneros, jalapenos and Bushwick's OG gochujang paste for a sauce that brings layers of sweet and smokey, savory heat. An addition that is sure to enhance almost any meal, this sauce brings together a delightful blend of sweet and spice.

This Angry Orchard x Bushwick Hot Sauce Gift Set joins an already impressive roster of Gift Sets available at bushwickkitchen.com. For the sweet tooths: golden honey and amber rich maple gift sets to those fueled by heat with the sriracha and spicy gift sets, Bushwick has all the holiday gifting options for every foodie in your life. The Angry Orchard x Bushwick Gift Set is available for preorder at bushwickkitchen.com/pages/ao-gift-set and retails for $34.99.

About Bushwick Kitchen
Bushwick Kitchen is a sauce and mix company that's here to serve up finger-licking, flavor-addicting sauces, condiments and pantry staples for every kitchen creative and foodie looking to elevate their meals or share a unique culinary gift to inspire friends and family. Bushwick Kitchen was founded in January 2014 by an entrepreneur and a culinary enthusiast with the ambitious goal of launching a business from concept to finished product in 30 days. The first product, Bees Knees Spicy Honey, was born. By the end of the first year, Bushwick Kitchen shipped over 9,000 bottles of honey—all bottled, one at a time, by hand, in Brooklyn, NY to every state in the USA and 27 countries. Since then, the line has grown to 16 lip-smacking, tongue-drooling products with our Trees Knees maples, Weak Knees sriracha and hot sauces, Bees Knees honey and plant-based pancake mixes.

About Angry Orchard Cider Company:
The leading cider across the country, Angry Orchard's cider makers experiment with apple varieties near and far to continuously develop new cider styles and flavors. Crafted with real apples and the highest quality ingredients, Angry Orchard is balanced, refreshing and full of flavor, with a wide variety of styles fit for all. At the home of Angry Orchard on a 60-acre apple orchard in New York's Hudson Valley, the team of cider makers create small-batch experimentation with fruit grown right on-site while offering an experience for guests to sip cider amongst the trees. To learn more about Angry Orchard, visit AngryOrchard.com

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Wolves Releases "The Rye Project, Volume One, In Collaboration With The Willett Distillery"

California Founders Partner With Storied Kentucky House To Produce A Limited Rye Expression

LOS ANGELES, Nov. 16, 2021 From Wine Country to the Bourbon Capital of the world, the flavors found in Volume One of The Rye Project are big. This highly-limited edition whiskey delivered in collaboration by California-based Wolves and Kentucky-rooted Willett Distillery is set to release at WolvesWhiskeyCA.com on December 6th, and in select markets this month.

"The Rye Project" is anchored by a very low-content (51%) rye whiskey distilled in Indiana, aged in new American oak for 6 years, then transplanted to Sonoma County for additional aging.

This initial low-rye whiskey was blended with additional Rye barrels selected from the renowned Willett Distillery.  The majority of the resulting blend is Willett's 6 and 7 year Rye.

To get there, Wolves Master Distiller Marko Karakasevic and Willett Master Distiller Drew Kulsveen selected 6 and 7 year old barrels of Willett straight rye whiskey with a 74% rye mash bill. The barrels were pulled from Willett warehouse A, South Rick 14, and warehouse H, South Rick 6.

"We want to deliver straightforward and balanced expressions of the best rye in the world, in a lower-rye format," explained Wolves Co-Founder Jon Buscemi. "We started from a place of sweet more than spice, and built from there."

"The depth and complexity of this rye whiskey is unique and consistent with the elite quality produced by the Willett house," noted Buscemi. "We liked what was happening at 103 proof and bottled Batch One there. We were very fortunate to partner with Drew for our first run of Rye. "

"The collaboration whiskey developed out of a friendship," noted Kulsveen. "I met the Wolves guys at a bourbon and cigar event in Bardstown a few years ago and our relationship grew from there.  The project was born out of the good times we've had together and will certainly fuel future celebrations. The Wolves team pays attention to every detail - down to the cork"

The custom cork top was inspired by the knob of a baseball bat that is a family heirloom of Jon Buscemi. The textured label was created in partnership with a bespoke wine label producer in Sonoma County.

"We wanted to deliver a rye on the low-rye side of the spectrum, and we didn't want to alter the spirit with a barrel finish. Find the best barrels, balance the blend," added Wolves CEO Jeremy Joseph.  "When you're working on a blend with Drew and Marko, your job is largely to get out of the way and let them do their thing.  These are two of the best in the game, and this product represents that."

The Rye Project, Volume One, Batch One is limited to 623 9-liter cases and is set to release in November and December in CA, NY, TX, IL, CO, NJ, FL, CT, NV, AZ, MN, MD, and DC.  The second and final batch will be released at barrel strength in the Spring.  Sign up for allocation at WolvesWhiskeyCA.com to have the first direct chance at the release on December 6th.  Not available in all 50 states.

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Dexter Bourbon is Bringing Bourbon Back to its Roots

Honoring World Famous 1800s Barrel Blender, Edmund Dexter, and Creating Extraordinary Bourbon With a Distinctive Flavor and Finish from Artisanal Wood, Dexter Bourbon launches in the US

(November 15, 2021 – Cincinnati, Ohio) – Dexter Three Wood Straight Bourbon, named one of the twelve best bourbons in the world by the Ultimate Spirits Challenge 2020, is returning bourbon to its 1800s roots – “Of the people, by the people, for the people” – paying homage to Edmund Dexter, one of the leading bourbon pioneers of his time.  Edmund Dexter’s blends were so renowned that even Charles Dickens and King Edward VII visited him at his home in Cincinnati.

The Dexter Bourbon Company was founded by Doug Hall and Joe Girgash. Doug Hall is also the Co-founder and CEO of Brain Brew Custom Whiskey and the Founder of Eureka! Ranch, with one of its long-term clients being Edrington, distillers of The Macallan. They also have a collaboration with Edrington to produce Noble Oak Double Oak Bourbon, a 94 point San Francisco Gold Medal winner, that is available nationwide.

As Doug states, “In a marketplace where the really great bourbons are impossible to find – we are excited to have plenty of Dexter Bourbon available for this holiday season.” It has been long understood that 70% of the flavor and 100% of the smoothness of bourbon and all whiskies comes from the interaction of the whiskey and the wood.

The incredible flavor of Dexter Three Wood is a result of WoodCraft Finishing with three artisan woods – vintage 200-Year Oak, Maple Wood and Cherry Wood.  Each of these woods provides a different element – a long, luxurious finish, incredible smoothness, and fresh, bright flavor. Dexter Three Wood was awarded the highest score – 95 points – by the Ultimate Spirits Challenge and it was selected as one of the Top 100 Spirits in the World.

Brain Brew Whiskey also produces Paddle Wheel 200 Year Oak bourbon. It was created by Hall and Girgash to celebrate the working men and women who made the bourbon industry and the riverboats of the 1800s possible. Paddle Wheel is specially crafted to have a big flavor that stands up to ice and in cocktails. It is WoodCraft finished with 200-Year Oak and European Oak for a level of richness and complexity that is normally only found in bourbons costing twice as much.

The history of bourbon dates back to the pre-prohibition era in the 1800s when most whiskey was purchased from whiskey merchants who were barrel blenders. Merchants would buy whiskey from farmers, and then, they would blend various barrels together to create different tastes depending on their customer’s preferences.  In Cincinnati, the Queen city of the West, there were over 100 barrel blenders. But there were more around the world, including the famous Johnnie Walker, in Scotland.

The custom bourbon barrel blending concept is being reintroduced today by Dexter Bourbon, with its custom bourbon offerings. Dexter 1862 Custom Bourbon is available at fine bars and restaurants with its unique blending machine, which allows users to create a bourbon completely unique to them. The bourbon aficionado can simply scan the QR code and answer thirteen specific questions. Then, the Dexter 1862 artificial intelligence app will create the blend. The guest would then show the QR code to the bartender and be able to enjoy their very own, personal bourbon.

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About Dexter Bourbon

The Dexter Bourbon Company was founded by Doug Hall and Joe Girgash. It is the luxury division of their Brain Brew Whiskey Company. The Brain Brew Distillery that creates Dexter is located at 3849 Edwards Road in Newtown, Ohio, just east of Cincinnati and 7 miles north of Kentucky.  For more information please visit. www.brainbrewwhiskey.com

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The Glenlivet® Holiday Concierge Takes On Holiday Hassles To Help Consumers Seize The Season

Convention-breaking single malt brand uncovers Americans' biggest holiday pain points and jumps in to help them celebrate the season the way they really want

NEW YORK, Nov. 16, 2021 - The Glenlivet Single Malt Scotch Whisky knows that while the holidays can be a special time of year, for many people they have also become an overwhelming experience, beholden to tired traditions and the never-ending pressure to achieve the 'perfect holiday'. Today, The Glenlivet takes the reins on holiday stressors, with the launch of The Glenlivet Holiday Concierge – a unique service dedicated to helping consumers seize the season from begrudging to beguiling.  As a brand known for being boldly unconventional, The Glenlivet is launching the Holiday Concierge service to bring alive its new holiday campaign 'Seize The Season. Seize The Glenlivet,' which aims to inspire consumers to celebrate their way and have the holidays they really want (and deserve!).

A recent survey¹ from The Glenlivet found 58% of Americans are more excited about celebrating the holidays this year than last; however, 66% say they find holiday responsibilities overwhelming. From wrapping gifts to prepping for festive events, many Americans agreed that having help with these holiday 'pain points' would allow them to ring in the festive season the way they really want to, and with a cocktail in hand, of course. The study found that:

• 45% of Americans find having three or more holiday responsibilities "overwhelming"
• 71% of Americans said they would be interested in at least one service to make their holiday plans "more special and out of the ordinary," with holiday hosting (67%) and timely gift shopping (41%) among the biggest seasonal hassles they would not mind a little help with.

In partnership with creative artist, designer and entrepreneur Jessica Walsh, The Glenlivet Holiday Concierge will provide a chance to win solutions to ease some of the top holiday stressors, offering consumers the opportunity to kick back and enjoy the holidays - leaving some of those 'to-dos' with the pros. Concierge services include:

• Holiday Personal Shopping Experience - Two grand prize-winners can forgo endless lines and crowded parking lots, handing off their naughty-or-nice lists to style expert Jessica Walsh, who will curate a gift list for their loved ones, and take care of the purchasing and delivery for up to $5,000 worth of bespoke, perfectly-wrapped presents.
• Curated Holiday Bar Cart - For two prize winners, The Glenlivet Holiday Concierge will alleviate the burden of prepping for their holiday entertaining this season, with a fully dressed bar cart filled with essential cocktail components curated by Jessica Walsh.
• Luxe Holiday Hosting Kits - 20 instant prize winners can elevate their cocktail game this holiday season and reinvent the Old Fashioned time and time again with The Glenlivet premium cocktail kit curated by Jessica Walsh, including everything you need to pair with your The Glenlivet 12 Year Old to try out a new twist on an old classic.

*Prizes also include a $100 gift card. They do not include The Glenlivet.

"As a brand rooted in breaking convention, The Glenlivet is excited to offer consumers the opportunity to 'Seize the Season' and celebrate the festivities how they want, not how they should," said Kelly Suhr, Brand Director for The Glenlivet, at Pernod Ricard USA. "Through The Glenlivet Holiday Concierge service, we will handle holiday hassles, jump starting new traditions that are anything but ordinary."

The Glenlivet Holiday Concierge will be open to consumers aged 21+ via a sweepstakes. From November 16-December 14, consumers can visit https://www.theglenlivet.com/en-US/page/holiday-hub and enter to win.

The Glenlivet's new holiday advertising campaign encouraging consumers to 'Seize The Season' will run from November 8 through January 1 across paid social media, digital display, online video, connected TV, and radio. Check out the official ad spot (https://youtu.be/dQg1HhfY98Q).

Visit TheGlenlivet.com for more information and follow @TheGlenlivet_US on Instagram and Twitter, and @TheGlenlivetUS on Facebook for the latest updates, inspiration, and more.

Enjoy Our Quality Responsibly. THE GLENLIVET® Single Malt Scotch Whisky. 40% Alc./Vol. (80 Proof). ©2020 Imported by The Glenlivet Distilling Company, New York, NY

ABOUT PERNOD RICARD USA®

Pernod Ricard USA is the premium spirits and wine company in the U.S., and the largest subsidiary of Paris, France-based Pernod Ricard SA., the world's second-largest spirits and wine company. Pernod Ricard employs approximately 19,000 people worldwide, is listed on Euronext (Ticker: RI) and is part of the CAC 40 index. The company's leading spirits include such prestigious brands as Absolut® Vodka, Avión® Tequila, Chivas Regal® Scotch Whisky, The Glenlivet® Single Malt Scotch Whisky, Jameson® Irish Whiskey, Kahlúa® Liqueur, Malibu®, Martell® Cognac, Olmeca Altos® Tequila , Beefeater® Gin, Del Maguey® Single Village Mezcal, Monkey 47® Gin, Plymouth® Gin, Seagram's® Extra Dry Gin, Malfy® Gin, Hiram Walker® Liqueurs, Midleton® Irish Whiskey, Powers® Irish Whiskey, Redbreast® Irish Whiskey, Aberlour® Single Malt Scotch Whisky; Lillet®; Smithworks® Vodka, Jefferson's® Bourbon, Smooth Ambler® Whiskey, Rabbit Hole® Whiskey, Pernod® and Ricard®; such superior wines as Jacob's Creek®, Kenwood® Vineyards, Campo Viejo® and Brancott Estate®; and such exquisite champagnes and sparkling wines as Perrier-Jouët® Champagne, G.H. Mumm™ Champagne and Mumm Napa® sparkling wines.

Pernod Ricard USA is headquartered in New York, New York, and has more than 700 employees across the country. As "creators of conviviality," we are committed to sustainable and responsible business practices in service of our customers, consumers, employees and the planet. Pernod Ricard USA urges all adults to consume its products responsibly and has an active program to promote responsible drinking. For more information on this, please visit: www.responsibility.org.

The Glenlivet Holiday Sweepstakes

No purchase necessary to enter or win.  Purchasing a product will not improve your chances of winning.  Must be legal resident of the Must be 21+ resident of (48) contiguous U.S. or D.C. (excluding AK and HI), age 21 or older.  Registration begins at 12:00a ET on 11/16/2021 and ends at 11:59p ET on 12/14/2021.  To enter, and for complete official rules including eligibility, prize descriptions and ARV, visit www.theglenlivet.com/en-US/page/holiday-sweeps.  Follow the on-screen entry instructions to participate in the instant win promotion and be registered for the Sweepstakes.  Note: you must enter by 11/28/201 to be eligible for grand prize drawing (Holiday Personal Shopping Experience), and by 11/30/2021 for first prize (Holiday Bar Cart) drawing.  Limit one prize award per person or household.  Odds of winning based upon total number of eligible entries received.  No alcoholic beverage is part of any prize award.  Void wherever prohibited or restricted by law.  Sponsor: Pernod Ricard, 250 Park Avenue, New York, NY  10177.

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Maverick Whiskey Releases Samuel Maverick Barrel Proof Straight Bourbon Whiskey

Maverick Whiskey is releasing its limited-edition Samuel Maverick Barrel Proof Straight Bourbon Whiskey, a Certified Texas Whiskey produced in the Lone Star State. The Samuel Maverick Barrel Proof Straight Bourbon Whiskey is pot-distilled and bottled at barrel proof. The Samuel Maverick Barrel Proof Straight Bourbon Whiskey is now available at the Maverick Whiskey distillery and select retailers in Texas.

“We founded Maverick Whiskey in 2017 as a destination distillery in the heart of San Antonio adjacent to the Alamo as a way to celebrate our family and Texas heritage,” says Dr. Kenneth Maverick, founder of Maverick Whiskey. “Our distillery, housed in the restored Historic Lockwood Bank Building, carries on the spirit of Samuel Maverick with the potent flavors of our new Barrel Proof Straight Bourbon. Any maverick will appreciate its gusto.”

The Samuel Maverick Barrel Proof Straight Bourbon Whiskey is distilled from a mash of 72% Texas-grown corn, 18% rye, and 10% malted barley. It is aged a minimum of two years in new charred White Oak barrels. The Texas Barrel Proof Straight Bourbon Whiskey is non-chill filtered and hand-bottled at barrel proof (57% alcohol by volume / 114 proof) ensuring the true, bold flavor of this Texas bourbon.

“To produce our Samuel Maverick Barrel Proof Straight Bourbon Whiskey, we expertly select the best barrels of Certified Texas Whiskey that are brought in from a Texas distillery,” says head distiller Kevin Graham. “Once aged, we expertly blend the right barrels to bring out the sweet caramel flavors balanced with just the right pop of spice."

Samuel Maverick Barrel Proof Straight Bourbon Whiskey Tasting Notes
The charred oak gives the nose a deep earthiness with notes of vanilla and caramel. The palate is delightfully smooth with notes of sweet caramel, cola, and spices. The finish, while silky, has the peppery bite of rye and a touch of mint. Enjoy the best served neat or with one large ice cube in a Glencairn.

Samuel Maverick Texas Dry Gin
In addition to the release of the Barrel Proof Straight Bourbon, Maverick Whiskey is releasing its Samuel Maverick Texas Dry Gin into distribution in Texas. Previously only available at the distillery tasting room, this gin is distilled onsite with a hybrid pot still. Head distiller, Kevin Graham artfully selects the hearts of the distillation run for optimum aromas and flavor with his trained nose and palate. The Texas Dry Gin is a traditional dry gin with a Texas twist, made using locally grown rosemary, pecans, bay laurel, Mexican mint marigold, and fresh Valley grapefruit zest, along with traditional gin botanicals such as juniper berries and coriander. The nose is deep and complex with notes of resinous juniper, honeysuckle, lavender, lemongrass, and baking spice. The palate is silky smooth with rosemary and juniper up front followed by citrus rind and a pleasant piquancy. The finish is long with notes of menthol and peppercorn.

Pricing and Availability
Samuel Maverick Barrel Proof Straight Bourbon Whiskey and Samuel Maverick Texas Dry Gin are available at the distillery in San Antonio, Texas. Both are distributed by Republic National Distributing Company in Texas and are available in select independent and chain retail stores, such as Alamo City Liquor, Spec's Wines, Spirits & Foods, Total Wine & More, and Twin Liquor for a suggested retail price of $54.99 and $44.99 respectively. Retailers can be found on https://maverickwhiskey.com/.

About Maverick
Maverick Whiskey, based San Antonio, Texas, is a whiskey distillery, restaurant, and event center dedicated to Sam and Mary Ann Maverick, one of San Antonio's earliest families. Located just steps away from the historic Alamo in San Antonio on the original Maverick family homestead, native son Kenneth Maverick established Maverick Whiskey as a nod to the Maverick family’s storied Texas roots and patriarch Sam Maverick—for whom all other mavericks are named. The state-of-the-art distillery produces a variety of spirits distilled using Texas-grown grains on a copper hybrid pot still. Rich Texas history is imbued into the barrels as they age in the vault of this restored historic bank building. Visit the restaurant and distillery tasting room located at 115 Broadway, San Antonio, TX 78205 to enjoy locally-influenced cuisine, beer brewed onsite, a flight of whiskey, or a cocktail from the culinary-infused drink menu. For more information visit: https://maverickwhiskey.com/. Connect with Maverick Whiskey on Facebook and Instagram.

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