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08 March 2025

Uncle Nearest 1884 Small Batch Whiskey V.Eady Butler

Uncle Nearest 1884 Small Batch Whiskey V.Eady Butler


Uncle Nearest 1884 Small Batch Whiskey V.Eady Butler
50ml 46.5%-ABV.

07 March 2025

Burning Barrel Brewing & Spirits Alexander Premium Single Malt Whiskey Stout Cask

Burning Barrel Brewing & Spirits Alexander Premium Single Malt Whiskey Stout Cask

Burning Barrel Brewing & Spirits Alexander Premium Single Malt Whiskey Stout Cask 50%-ABV 750ml.

06 March 2025

Brother's Bond Bourbon Launches Global Expansion Strategy Across Three Continents


New Strategic Partnerships Enhance Global Availability of Award-Winning Ultra-Premium Whiskey

PLANO, Texas, March 5, 2025  Brother's Bond Bourbon, is proud to announce its global expansion with strategic partnerships in key international markets. The award-winning bourbon brand, founded by actors, longtime friends, and whiskey experts, Ian Somerhalder and Paul Wesley, is broadening its global reach with Brand Venture in Europe, Nimbility in Asia, and Craft & Culture in the United Arab Emirates. This expansion marks a significant milestone in Brother's Bond's mission to bring exceptional bourbon to consumers worldwide.

Brother's Bond Bourbon first began working with Brand Venture in 2024 to explore market opportunities for direct-to-consumer (DTC) sales in Europe. Following the proven success of this approach, the brand is now expanding further into international markets with a comprehensive distribution strategy. Brand Venture will oversee Brother's Bond Bourbon's entire logistics, warehousing, and financial operations in Europe, streamlining stock management and order fulfillment in the UK and Europe. In addition, Brother's Bond has partnered with Nimbility to establish a strong presence in Asia and with Craft & Culture to introduce its premium bourbon to consumers in the United Arab Emirates.

"Expanding Brother's Bond Bourbon internationally has always been part of our long-term vision," said Vincent Hanna, CEO of Brother's Bond Bourbon. "We are thrilled to partner with three key global partners to bring our award-winning ultra-premium whiskey to new consumers worldwide. This is a major step forward in our journey to share our passion, innovation, and craftsmanship with whiskey lovers across the globe—one sip, one story, one bond at a time."

Brother's Bond Bourbon is launching four expressions in its international markets, each reflecting the craftsmanship and dedication behind the brand:

  • Brother's Bond Straight Bourbon Whiskey – A four-grain, high-rye straight bourbon and the flagship in the Brother's Bond portfolio.
  • Brother's Bond American Blended Rye Whiskey – A bold, innovative blend redefining the rye whiskey experience.
  • Brother's Bond Cask Strength Straight Bourbon – A powerful, unfiltered bourbon crafted for true whiskey enthusiasts.
  • Brother's Bond Bottled-In-Bond Straight Bourbon – A timeless expression of heritage, tradition, and unmatched quality.

With a commitment to excellence, Brother's Bond Bourbon has established a robust infrastructure in each region to ensure efficient distribution and seamless access for consumers. Through its partnerships with Brand Venture, Nimbility, and Craft & Culture, the brand is poised to make a lasting impact in the international spirits market.

About Brother's Bond
Brother's Bond Bourbon, founded by famous on-screen brothers, whiskey makers, and real-life friends Ian Somerhalder and Paul Wesley, is an ultra-premium bourbon brand celebrated for its exceptional quality and craftsmanship. Meticulously crafted with the finest all-natural ingredients and aged to perfection, Brother's Bond honors the rich heritage of American whiskey-making. The hand-selected, award-winning small-batch whiskey portfolio includes Straight Bourbon, Original Cask Strength Straight Bourbon, American Blended Rye, Regenerative Grain Straight Bourbon, and Bottled-in-Bond Straight Bourbon, which has been recognized as one of the Top 5 Bourbons in the world. Beyond exceptional taste, Brother's Bond is committed to sustainability, giving back a portion of proceeds to regenerative agriculture and responsible sourcing with every bottle sold. Brother's Bond is redefining what it means to enjoy an ultra-premium whiskey – one sip, one story, one bond at a time. Time to Bond. For more information, visit www.brothersbondbourbon.com and follow us on Instagram, Facebook, and TikTok @brothersbondbourbon and X @brothersbond.

Coal Pick Distillery Single Barrel Barrel Proof Kentucky Straight Bourbon Whiskey

Coal Pick Distillery Single Barrel Barrel Proof Kentucky Straight Bourbon Whiskey

Coal Pick Distillery Single Barrel Barrel Proof Kentucky Straight Bourbon Whiskey 50.5%-ABV 750ml.

05 March 2025

Society Cask No 133.5 Outturn 1 of 188 Impersonating Peat 7-Year American Single Malt Whiskey

Society Cask No 133.5 Outturn 1 of 188 Impersonating Peat 7-Year American Single Malt Whiskey

Society Cask No 133.5 Outturn 1 of 188 Impersonating Peat 7-Year American Single Malt Whiskey 54.8%-ABV 700ml.

Whiskey JYPSI introduces Tribute Double Barreled Bourbon

NASHVILLE, Tenn. – March 5, 2025: JYPSI Spirits announced the launch of its fourth whiskey today: Whiskey JYPSI Tribute Double Barreled Bourbon. Tribute is an 86-proof, straight bourbon whiskey aged a minimum of 4 years and double-barreled in new American Oak. Today’s Tribute release follows the prior introductions of the company’s industry-acclaimed and award-winning Legacy and Explorer whiskeys in 2023 and 2024. Images are available here.

“This is a whiskey with a price point and a flavor profile everybody can enjoy, but with the same high-quality approach we’ve taken with our other whiskeys. And that’s what we were looking for with Tribute,” says co-founder and music artist, Eric Church.

Whiskey JYPSI’s Tribute is priced at $44.99 and will be available online at shop.whiskeyjypsi.com and in select liquor stores.

Once the mash is distilled and aged at least four years in charred new American Oak barrels, Tribute then takes the extra step of proofing down its whiskey and re-barreling it for an additional 3 to 6 months – also in new American Oak. This gives Tribute its additional aromas of vanilla and caramel and a refined flavor most everyday bourbons cannot match – along with its deep, robust color. Tribute is then bottled at 86-proof for a rich, bold flavor with smooth drinkability.

What also makes the blend unique is the source of the grains. Whiskey JYPSI whiskey maker Ari Sussman said, “Instead of using commodity grains from large commercial farming operations for efficiency, the company contracted with small family farms willing to grow more flavorful, varietal-stated grains specifically intended for making whiskey. These sustainably raised grains for Tribute include a variety of the once-sacred Cherokee White Corn.”

Church added, “With Tribute, we're also honoring and working with small communities and local farmers to make this whiskey… I’m from Appalachia, so I love the small-town and artisanal element. And it's those points of differentiation that, to me, make a major difference with people who drink whiskey.”

“Typically, companies won’t do all this because it takes more time and costs more money,” said JYPSI Spirits co-founder and owner Raj Alva. “But if you’re committed to making a better bourbon, you not only use the best distilling and blending practices; you start with the very finest grains that make up that whiskey in the first place and go above and beyond conventional processes at every level of production. That’s what we did with Tribute."

About Outsiders Spirits

Outsiders Spirits, LLC was founded in 2020 by CMA Entertainer of the Year and 10-time GRAMMY nominee Eric Church and entrepreneur Raj Alva as a purpose-driven incubator for whiskey innovation. The company officially launched its first whiskey release, Whiskey JYPSI Legacy Batch 001: “The Journey,” in May 2023, and has since released Legacy Batch 002: “The Alchemist” and “Explorer” to critical acclaim - including Double Gold and Gold Medals at the San Francisco World Spirits Competition; the Platinum Award for “World’s Best Blended Whiskey” with a 98 rating from the Las Vegas Global Spirits Awards; Gold and a 94 rating from the NY International Spirits Competition; and top accolades in the PR%F and the Beverage Testing Institute competitions. Whiskey JYPSI Legacy was also named one of the Top 7 Celebrity Whiskey’s of 2023 by Whiskey Raiders, a Top 50 Whiskey of 2023 by Fred Minnick, and the 2024 Whiskey Maker of the Year by Whiskey Network.

For more information, visit www.whiskeyjypsi.com and follow @WhiskeyJYPSI on Facebook, Instagram and Twitter.

Media Contact for Outsiders Spirits:

Ed James

CHQ Media

edjames@chqmedia.com

Media Contacts for Eric Church:

Ebie McFarland | Janet Buck

Essential Broadcast Media, LLC

ebie@ebmediapr.com | janet@ebmediapr.com

About Outsiders Spirits

Outsiders Spirits, LLC was founded in 2020 by CMA Entertainer of the Year and 10-time GRAMMY nominee Eric Church and entrepreneur Raj Alva as a purpose-driven incubator for whiskey innovation. The company officially launched its first whiskey release, Whiskey JYPSI Legacy Batch 001, in May 2023. It has since won multiple national and international awards, including the coveted Double Gold Medal from the San Francisco World Spirits Competition, and superlative ratings from the NY International Spirits Competition, the PR%F Awards and the Beverage Testing Institute.

For more information, visit www.whiskeyjypsi.com and follow @WhiskeyJYPSI on Facebook, Instagram and Twitter. 

About Eric Church

A seven-time ACM Award winner, four-time CMA Award winner (including the 2020 award for Entertainer of the Year) and 10-time GRAMMY nominee, Church has amassed a passionate fan base around the globe known as the Church Choir, plus a critically acclaimed catalog of music. Known for his tenacity on the road, his recent The Outsiders Revival Tour earned rave reviews as he brought a rotating lineup of emerging artists along for the first fully-outdoor tour of his career. His prior outing, the 55-city The Gather Again Tour, offered fans an in-the-round arena show and earned the 2022 Billboard Music Award for Top Country Tour. Church is currently working on new music as the follow up to his most recent chart-topping project, the Heart & Soul triple album, which featured the results of a marathon session during which he spent nearly a month writing and recording a song per day while sequestered in rural North Carolina. This followed his Gold-certified Desperate Man, which earned a GRAMMY nomination for Best Country Album (his third nod in the category) and prior releases including the Platinum-certified Sinners Like Me (“How ’Bout You,” “Guys Like Me”), Carolina (“Smoke a Little Smoke,” “Love Your Love the Most”) and Mr. Misunderstood (“Record Year,” “Round Here Buzz”), the Double-Platinum certified The Outsiders (“Like a Wrecking Ball,” “Talladega”) and the 3x Platinum-certified Chief (“Springsteen,” “Drink In My Hand”), as well as 30 Gold, Platinum and multi-Platinum certified songs. Church is also a minority owner of the Charlotte Hornets, a co-owner of the iconic Field & Stream brand, has his own SiriusXM music channel, “Eric Church Outsiders Radio,” and will soon open Chief’s, a six-story venue on Nashville’s famed lower Broadway.

For more information, visit www.ericchurch.com and follow on Facebook and Twitter @ericchurch and Instagram @ericchurchmusic.

04 March 2025

Penelope Bourbon Releases Highly Anticipated Rio

Penelope Bourbon Releases Highly Anticipated Rio


Popular double-cask finished fan favorite is back in limited quantities

ST. LOUIS, March 4, 2025 - The carnival in a bottle is back. Penelope Bourbon announced the release of Rio, one of its most sought-after annual releases in its innovative Cooper Series of cask-finished bourbons. At 98 proof (49% ABV), the latest batch of Rio will be available in limited quantities nationwide in March at a suggested minimum retail price of $79.99 per 750-mL bottle.

March at a suggested minimum retail price of $79.99 per 750-mL bottle.

Rio continues Penelope's legacy of innovation with its unique blending and finishing techniques. Inspired by Brazilian joy, this limited-allocation release is sought after by bourbon collectors and connoisseurs, though it was crafted to be shared in celebratory moments by anyone looking for an innovative bourbon. With a mash bill of 74% corn, 7% rye, 16% wheat and 3% malted barley, this party in a bottle delights the senses with its double finish in American honey and Brazilian Amburana oak barrels.

"Rio is one of our most unique releases of the year," said Mike Paladini, Penelope Bourbon founder and vice president of strategy for MGP. "The combination of a double finish using Brazilian Amburana barrels and honey barrels complement each other so well. This year's came out incredible and we can't wait for people to enjoy it."

Rio brings a sweet honey aroma with a fun cinnamon roll note on the nose, tastes of gingerbread, honey nectar and sweet baking spice on the palate, and a long and savory finish with subtle notes of sweet honey and spice.

"Rio is one of the more interesting blends we make. The unlikely marriage between the American honey and Brazilian hardwood barrels produces a unique mix of flavor notes," said Danny Polise, Penelope Bourbon founder and master blender. "I still remember the first time we blended the two finishes to reveal what this double finish could be. I loved it for the innovative flavor profile. Something different and fun to enjoy and share."

Rio won Double Gold in the American Blended Whiskey category at the 2024 SIP Awards. As one of the most popular expressions in the Penelope Cooper Series, Rio represents innovation and artistry in bourbon through its inspired flavor profile and unique finishing process. Other annual releases in the Penelope Cooper Series of bourbons finished in unique casks from around the world include Havana, Rose, Tokaji and Valencia.

A product locator for the Penelope family of bourbons can be found here.

ABOUT PENELOPE BOURBON

Founded in 2018, Penelope Bourbon has become one of the country's fastest-growing whiskey brands. Named after founder Michael Paladini's daughter, Penelope Bourbon offers a range of uniquely blended and finished straight bourbon and rye whiskey expressions, known for their smoothness and rich flavor, perfect for sipping neat or mixing in cocktails.

Penelope's core expressions, including Wheated, Four Grain, Barrel Strength, Architect, and Toasted Bourbon, have won more than 40 awards across the spirits industry. In 2024 alone, Penelope won Double Gold at the San Francisco World Spirits Competition for Barrel Strength and Toasted Rye, alongside innovation awards for limited releases such as Rio.

Penelope Bourbon continues to innovate within its Cooper Series, Limited Releases, and Estate Collection, further establishing its place among the top premium whiskey brands. Today, Penelope is available in 50 states and seven countries, proving that with passion, dedication, and love, anything is possible.

For more information, visit penelopebourbon.com or follow us on social media @penelopebourbon (Instagram/Facebook).

Laissez Versez Cask Louisiana Straight Bourbon Whiskey

Laissez Versez Cask Louisiana Straight Bourbon Whiskey


Laissez Versez Cask Louisiana Straight Bourbon Whiskey
50%-ABV 750ml.

03 March 2025

THE GLEN GRANT'S SPLENDOURS COLLECTION LAUNCHES WITH EXQUISITE 65-YEAR-OLD SINGLE MALT SCOTCH WHISKY

THE GLEN GRANT'S SPLENDOURS COLLECTION LAUNCHES WITH EXQUISITE 65-YEAR-OLD SINGLE MALT SCOTCH WHISKY


Distilled in Scotland in 1958, the 65-Year-Old is the first from a new collection which features some of the rarest whiskies maturing at The Glen Grant distillery

To mark the occasion, The Glen Grant has partnered with renowned artist group Random International to reveal "Seasons," an innovative painting performance from their Pixelography series, in Hong Kong

ROTHES, Scotland, March 3, 2025 - The Glen Grant ascends to new heights with the introduction of the Splendours Collection, an exquisite selection from the rarest whiskies maturing at The Glen Grant distillery. The collection of highly limited releases, which will be unveiled over the coming years, debuts with an extraordinary 65-Year-Old single malt Scotch whisky, distilled in 1958 and nurtured to perfection for over six decades.

An Inspired Design
Taking creative inspiration from the distillery's iconic Garden of Splendours, each release in the Splendours Collection is a handcrafted masterpiece paying homage to natural elements that grow and flourish within the grounds. The first of the releases, the 65-Year-Old, is a tribute to the Himalayan Blue Poppy, one of the rarest flowers on earth and a symbol of the eternal quest for excellence that defines The Glen Grant. Still blooming in the Garden today, this iconic flower serves as a lasting reference to the distillery's charismatic forefather, James 'The Major' Grant, who sowed the seeds for The Glen Grant's legacy in both whisky-making and its celebrated gardens.

The Glen Grant 65-Year-Old is presented in 151 handcrafted decanters designed by John Galvin and Glasstorm, each uniquely designed as a Mobius strip seed pod—a continuous, flowing loop symbolising the timelessness of nature. Intricately engraved with Himalayan Blue Poppies and crafted from wood species still living in the Garden today, the decanter design bridges nature's elegance with The Glen Grant's pursuit of excellence.

A Remarkable Whisky
This extraordinary high-age whisky reflects the distillery's unwavering dedication to quality. Distilled in slender coal-fired pot stills that define The Glen Grant's signature style, it was then filled into a single French oak butt and left to mature to perfection for decades. The whisky was taken carefully from Warehouse No.4, the distillery's oldest traditional stone dunnage warehouse, in 2025 to reveal itself to the world.

Greig Stables, Master Distiller at The Glen Grant, remarked:

"The true scarcity of this spirit at 65 Years Old is testament to the unwavering approach to whisky making and visionary innovation which has defined The Glen Grant. Although distilled back in 1958, the methods remain almost entirely the same today reflecting the legacy of our forefathers. This whisky captures a lifetime of flavour and character from its journey in a single French oak butt retaining the distinct and singular character of The Glen Grant."

The Glen Grant continues to solidify its reputation for crafting exceptional ultra-luxury whiskies with recent notable releases, including Devotion 70-Year-Old, a masterful collaboration with acclaimed artist John Galvin, and The Visionary One of One, an exclusive 68-Year-Old expression created for the prestigious Distillers' One of One auction.

The Glen Grant 65-Year-Old is released in key markets across the world at RSP of $50,000USD.

The Glen Grant x Random International: A Celebration in Hong Kong
To celebrate the launch, The Glen Grant has partnered with the renowned post-digital art group Random International to present "Seasons": a live performance painting experience during the upcoming Art Week in Hong Kong. This exclusive event draws inspiration from the cycles of nature in The Garden of Splendours and the timeless elegance of the Splendours Collection.

"Seasons" is a custom iteration of Random International's Pixelography series, making its debut in the Asian art scene. This proprietary process transforms endlessly reproducible digital source data into hand-painted masterpieces, redefining the intersection between the digital and the physical.

This captivating performance will feature the creation of 65 bespoke artworks , symbolising the 65-Year-Old decanter and the passage of the four seasons. During the public exhibition, guests will witness the artistic process unfold while savouring The Glen Grant whisky, experiencing a multisensory journey into the rich narrative of the Splendours Collection. The experience will be open to the public at The Upper House Hong Kong as part of Swire Properties Arts Month on March 27-28, 2025 from 12-3 pm HKT.

"Our bespoke Pixelography performance 'Seasons' is an artistic response to The Glen Grant's celebration of cyclical change in The Garden of Splendours, especially spanning across the decades it took to craft and perfect the 65-Year-Old," said Hannes Koch, co-founder of Random International. "This informed our creation of the custom source imagery for 'Seasons'; and it is also embodied in the Pixelography process itself, wrestling unlimited, intangible, digital imagery back into the finite, material world through the very act of painting."

For more information, please visit us at our website or follow us on Instagram @theglengrant.

ABOUT THE GLEN GRANT

Brothers James and John Grant built The Glen Grant in 1840 as the first distillery in the town of Rothes in Speyside. They left a legacy of ingenuity by engineering the first northern railroad and introducing electric light to both the distillery and the entire town. In 1872, heir James 'The Major' Grant, a charismatic innovator and adventurous traveller, inherited the business. Through his intrepid journeys to destinations around the world, he made inspiring discoveries which led to the creation of his sprawling Garden of Splendours, the only distillery garden of its kind in Scotland. Inspired by his splendid garden, he envisioned a distinctive single malt, engineering tall, slender pot stills combined with unique water-cooling purifiers to create the evocative flavour profile that defines The Glen Grant Single Malt Scotch Whisky to this day.

Now, it is Master Distiller Greig Stables and his team of passionate whisky-makers who carry forward the rich legacy of The Glen Grant, following in the footsteps of predecessor Dennis Malcolm OBE, one of the longest-serving distillers in Scotland. The expert distilling team crafts each whisky from barley to bottle entirely on the distillery grounds, maintaining the distinct character of the Glen Grant whiskies and ensuring the utmost quality.

ABOUT CAMPARI GROUP

Campari Group is a major player in the global spirits industry, with a portfolio of over 50 premium and super premium brands, including Aperol, Campari, SKYY, Grand Marnier, Espolòn, Courvoisier, Wild Turkey and Appleton Estate.

For more information: http://www.camparigroup.com/en. Please enjoy our brands responsibly.

About Random International

Established in 2005, Random International is a postdigital art group exploring the impact of technological development on the human condition. Best known for their large-scale interactive installations, the group works across an array of media including sculpture, light, kinetics, video, print, and sound. Led by founders Hannes Koch (b.1975, Germany) and Florian Ortkrass (b.1975, Germany), the group comprises a global team of complementary talent with studios in London and Stockholm. Random International's work is in the collections of the Los Angeles County Museum of Art, the Museum of Modern Art, New York, the Sharjah Art Foundation, and the Victoria and Albert Museum, London.

CHARLES LECLERC AND CHIVAS REGAL HIT THE RIGHT NOTE IN NEW GLOBAL PARTNERSHIP

CHARLES LECLERC AND CHIVAS REGAL HIT THE RIGHT NOTE IN NEW GLOBAL PARTNERSHIP

Chivas Regal welcomes Charles Leclerc as Global Brand Ambassador with an exclusive pop-up piano bar ahead of the first Grand Prix of the season, with an appearance from the self-taught pianist.

LONDON, March 2, 2025 - Luxury Scotch whisky, Chivas Regal, has announced leading Formula 1 driver Charles Leclerc as its Global Brand Ambassador in a multiyear partnership, highlighting the brand's growing influence in modern sports culture.

Throughout the collaboration, Chivas Regal and Charles will encourage fans to forge their own paths in redefining success. The partnership will celebrate the achievement of personal goals and creativity along the way, exploring Charles' passion points off the racetrack, with the first being music.

As a talented and self-taught pianist and composer, Charles has been sharing his love of music with fans over the past few years that has seen him release multiple tracks. The time, precision and passion he puts into mastering the notes on a piano is reflective of the craftmanship required to blend the notes of an iconic whisky.

To celebrate this blending of success, Charles and Chivas Regal are hosting an exclusive, one-night-only pop-up piano bar which brings together the worlds of music and whisky. Dubbed Leclerc's, the bar will open on March 11th in Melbourne, ahead of the 2025 Formula 1 season opener in the city later that week.

The immersive event will give VIP guests and a limited number of lucky fans the chance to enjoy bespoke Chivas Regal x Charles Leclerc whisky cocktails, while experiencing a unique evening, centred around music, inspired by Leclerc's passion for the piano. The event will also feature a special guest appearance from Charles himself, marking the first of many moments he and Chivas Regal will celebrate together.

Those heading to Leclerc's will have the opportunity to experience a new side of the racing legend as they explore the fusion and notes of whisky and music like never before, in an evening that celebrates the artistry of piano and the craft of whisky.

Nick Blacknell, Global Marketing Director, for Chivas Regal, at Chivas Brothers says: "It's no secret Charles has had incredible success in his life, but it is his tenacious spirit, commitment to excellence and off-track passions that inspired this partnership. The 88 notes of the piano draw perfect parallels with the 85 flavour notes of our iconic Chivas 18 Year Old expression, showing how both music and whisky blend passion with precision. We're excited to bring fans on the journey to celebrate our wins together – the ethos that lies at the heart of Chivas Regal."

Charles Leclerc, Global Brand Ambassador at Chivas Regal, adds: "Success is about blending all the right notes - on and off the track. My craft demands time, precision, and dedication, but what truly drives me is the journey, my passions, and the moments shared along the way. Chivas Regal embodies this same ethos, encouraging people to find their own rhythm and celebrate every win, big or small. I'm excited to redefine success together and share this experience with fans through our partnership."

To be in with a chance of winning a coveted spot at Leclerc's in Melbourne and meet Charles, fans can head TimeOut Melbourne to enter and find out more. Closing date for entry is Saturday 8th March.

This marks the start of a collaborative partnership between Charles Leclerc and Chivas Regal, with further moments of celebration to come. Fans can keep up to date with the new partnership by following @ChivasRegal on Instagram or visiting Chivas.com.

Please enjoy Chivas Regal responsibly and never drink and drive.

About Chivas

Chivas Regal is the original luxury blended Scotch whisky. Launched in 1909, Chivas has been integral to the growth of the Scotch whisky category worldwide – with a retail sales value today of over €2.07bn.

Chivas believes in celebrating the next generation of whisky drinkers who elevate themselves and those around them to forge new paths to success - which is why Chivas' ethos is 'I Rise, We Rise', a nod to the importance of hard work, community and ripping up the rule book. These values were instilled by founding brothers James and John Chivas who pioneered the art of whisky blending in 19th century Scotland and became pillars of the community due to their tireless work ethic, hustle, and drive. Chivas continues this vision of collective success through its long-standing association with global sports culture, having enjoyed partnerships with Premier League football clubs for many years, and now in its latest move as 'Official Team Partner' of the Scuderia Ferrari HP Formula 1 team in a new global partnership.

Chivas blends its spiritual home in Speyside, Scotland, with more than 100 countries across the globe, who together have made Chivas the global success it is today. The Chivas range blends timeless classics with modern innovation and includes: Chivas 12, Chivas Extra, Chivas XV, Chivas Mizunara, Chivas 18, Chivas Ultis XX, Chivas 25, and Chivas Regal The Icon Chivas.

I Rise, We Rise.

www.Chivas.com

About Leclerc's

To celebrate Charles Leclerc as Chivas Regal's Global Brand Ambassador, the racing legend and the luxury Scotch whisky are hosting an exclusive, one-night-only piano bar pop-up in Melbourne on March 11th, ahead of the 2025 Formula 1 season. The event brings together the two worlds of whisky and music, signalling the start of a collaborative partnership and marking the first of many moments he and Chivas Regal will celebrate together.

Chivas Regal x Charles Leclerc Signature Serve – 'The Leclerc Spritz'

Charles Leclerc's signature serve. A twist on an Italian classic fit for the French Riviera.

  • 30ml Chivas Regal 18 Year Old
  • 30ml Elderflower Cordial
  • 20ml Lime Juice
  • 60ml Champagne
  • Glass: Stemmed Glass
  • Garnish: Mint Sprig

The Distillarium Techno 5-Year Small Batch Straight Triticale Whiskey

The Distillarium Techno 5-Year Small Batch Straight Triticale Whiskey


The Distillarium Techno 5-Year Small Batch Straight Triticale Whiskey
42%-ABV 750ml.

01 March 2025

Penderyn Distillery Celebrates St. David’s Day 2025 with Its Award-Winning Welsh Whisky Range - "Make Welsh Whisky Great Again"

Penderyn Distillery Celebrates St. David’s Day 2025 with Its Award-Winning Welsh Whisky Range - "Make Welsh Whisky Great Again"


Penderyn Distillery, proudly known as the home of Welsh whisky, is thrilled to celebrate St. David’s Day on Saturday, March 1, 2025, by showcasing its exceptional and diverse range of single malt whiskies.
As Wales’ pioneering whisky distillery in over a century, Penderyn invites whisky enthusiasts and patriots ("Make Welsh Whisky Great Again") alike to raise a glass to the patron saint of Wales with its world-renowned spirits, crafted in the heart of the Brecon Beacons and beyond.
Since its inaugural release on St. David’s Day 2004, launched in the presence of King Charles III (then Prince Charles), Penderyn has revitalised Welsh whisky-making, blending tradition with innovation.
Today, operating from three distilleries—Penderyn (Brecon Beacons), Llandudno, and Swansea—the distillery continues to produce award-winning expressions that reflect the purity of Welsh spring water, the expertise of its all-female distilling team, and the artistry of its unique Faraday stills. With a global reputation solidified by over 100 Double Gold, Gold, and Masters awards, Penderyn’s St. David’s Day celebration is a testament to its journey from a visionary idea in a Welsh pub to an internationally celebrated brand.
Penderyn's new Icon No 12, Penderyn ‘Copperopolis’ - to celebrate the historic copper industry in Wales and Penderyn’s Swansea Copperworks Distillery –  can be pre ordered from 1st of March and ships in the UK by the end of the month.
Penderyn’s whisky portfolio is as rich and varied as the Welsh landscape, offering something for every connoisseur. The distillery’s signature style shines through its Gold Range, bottled at 46% ABV, featuring five distinct expressions:
Madeira Finish: The original Penderyn “house style,” matured in ex-bourbon barrels and finished in Madeira wine casks, delivers a smooth, creamy profile with notes of toffee, sultanas, and apples—a perfect balance of fruit and finesse.

Sherrywood: Rich and complex, this whisky, finished in sherry casks, offers sweet stewed fruits, caramel, and hints of dark chocolate, appealing to those who savor depth and warmth.

Portwood: With its rosy hue and maturation in ex-Tawny Port casks, this expression bursts with dried fruits, salted caramel, floral honey, and a spicy black pepper kick, ending in a tannic dryness.

Peated: A delightful surprise born from an accidental purchase of ex-Islay peated casks, it combines gentle peat smoke with citrus, seaweed, and a lingering sweetness—an unexpected gem in the lineup.

Rich Oak: A robust offering with vanilla, oak, and a savory spice, this whisky highlights the influence of carefully selected casks for a bold yet harmonious finish.

For those seeking an accessible introduction, the Dragon Range, bottled at 41% ABV, embodies Welsh spirit with three expressions:
Legend: Finished in Madeira casks, it’s light and fruity with a hint of oak, reflecting the dragon of the Welsh flag.
Myth: Matured in bourbon barrels and finished in red wine casks, this sweeter whisky boasts a rounded balance of fruits and candy.
Celt: A peated delight with light smoke and ripe fruit notes, finished in ex-Islay casks, it’s a nod to Wales’ rugged heritage.
Penderyn also dazzles with its Icons of Wales series, commemorating Welsh history and culture. Past releases like The Headliner, honouring David Lloyd George, showcase Penderyn’s knack for storytelling through whisky.
For collectors, Penderyn’s Single Cask offerings, such as the rare ex-Tawny Port Single Cask #PT266 (only 18 bottles), provide exclusive, handcrafted experiences. These limited editions, signed by the distillery team, are highly sought after for their bespoke flavours and rarity.
To mark the occasion, Penderyn’s distillery shops in Penderyn, Llandudno, and Swansea will be open seven days a week, offering tours and masterclasses (Wednesday to Sunday through March 1, 2025).

Visitors can explore the distilling process, sample the range, and discover what makes Penderyn whisky uniquely Welsh. The distillery’s commitment to sustainability shines through its pulp packaging, made from recycled cardboard, aligning with its ethos of honoring Wales’ natural beauty.
“St. David’s Day is a moment to celebrate our heritage and the global journey of Welsh whisky,” says Stephen Davies, Penderyn’s CEO. “From our Gold Range to our Icons of Wales, each bottle tells a story of craftsmanship and pride. We invite everyone to join us in toasting Wales this March 1st.”
Penderyn whiskies are available at www.penderyn.wales and select retailers worldwide. Whether neat, with a splash of water, or paired with Welsh fare like lamb or dark chocolate, Penderyn’s range promises a St. David’s Day experience that’s as unforgettable as Wales itself.
About Penderyn Distillery
www.penederyn.wales
Founded in 2000, Penderyn Distillery revived Welsh whisky after a century-long hiatus. With distilleries in Penderyn, Llandudno, and Swansea, it exports to over 50 countries, blending tradition, innovation, and Welsh spirit in every bottle.