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16 February 2022
15 February 2022
WoodCraft Bourbon Blender is Taking Craft Bourbon Back to Its Roots
(February 14, 2022 – Cincinnati, Ohio) – The innovators at WoodCraft Bourbon Blender have created a system that brings the custom bourbon of the 1800s to all bourbon lovers today. This has translated into a new way of consuming bourbon by giving patrons what they want; their own personal single barrel bourbon by the glass or bottle.
Initial consumer and industry reaction has been so positive that the team is now franchising WoodCraft Bourbon Blender. The first WoodCraft Bourbon Blender franchise, Barrels & Billets, will open its doors in Louisville, on the famous Whiskey Row, on February 23rd.
This exciting new bourbon experience where guests can blend, create and bottle their very own bourbon will complement Louisville’s thriving bourbon tourism industry by offering guests a fun and unique way to participate in the blending of their own personal bourbon. Guests will blend with six award-winning WoodCraft bourbons which include a 200 Year Oak, European Oak, American Oak, Cherry Wood, Maple Wood, and Smoked Oak. During the experience, guests will learn the art of bourbon blending before the blending process begins. Once the blending experience is complete, guests can have their recipe bottled onsite.
The franchisee is the Hillerich family - famous for their Louisville Slugger baseball bats. They have a link to whiskey as the original family immigrant, J. Frederick, was a barrel maker. They also have showcased years of expertise with consumer experiences such as their famous Louisville Slugger Museum & Factory.
“Some may be wondering why a sports and attraction company is getting into the bourbon business, but Barrels & Billets is actually a continuation of H&B’s long history of creating uniquely Louisville experiences for our fans and guests,” said John Hillerich, President & CEO of Hillerich & Bradsby Co.
Co-founders Doug Hall and Joe Girgash created the WoodCraft finishing system to offer everyone the ability to have their own custom bourbon. Despite the chaos of Covid, they’ve worked through massive regulatory and production issues to make it possible for everyone to have their own bourbon again - one drink or one bottle at a time for a reasonable price. As Doug says, “Owning your own custom bourbon distillery is a ton of fun. That said, you need to have patience as the process for regulatory approval is painful.”
It took three long years to turn this dream into a reality. Doug leveraged the invention skills from his other company, The Eureka! Ranch, and worked through the many challenges including those outlined below.
- Working through state and federal rules and regulations
- Teaching customers how to create their own custom bourbon recipes
- Creating a way for the custom bourbon to have reliability so that it can be repurchased at later dates
- Discovering a cost-effective system for creating individual bottles for the custom bourbon
The process is simple. Consumers can create their custom bourbon three ways:
- Enjoy a one hour blending experience, while learning about the art and science of master bourbon blending
- Work with a 2 minute Artificial Intelligence Bourbon Wizard
- Buy a custom Bourbon Blending Kit to do at home guided by an internet accessible video.
However, it doesn’t end here. Doug and Joe are constantly working on next steps.
They will continue to expand the franchising of the free-standing WoodCraft Bourbon Blending Machines in stores, as well as fractional franchising in over 20,000 distilleries, breweries, and wineries. With a low investment, and small space requirement - franchisees can soon offer custom bourbon experiences and bourbon bottles to their clients.
They are also developing a way for a version of the blending machine to be available in bars and restaurants. Additionally, they are building on their initial success of Dexter Bourbon and Noble Oak Bourbon and working to develop limited edition releases for franchisees to sell. And, Doug, as a Canadian-American, is in talks to take the franchising of custom bourbon to Canada, and ultimately, around the world.
WoodCraft Bourbon Blending Franchising is currently not available in all states. In keeping with Federal and State laws there is a disclosure process that must be followed. To learn more, please visit www.BourbonFranchise.com
Eastside Distilling Launches New Premium Maraschino Cherry Whiskey In Continuing Limited Release Flavored Whiskey Lineup
New flavored whiskey made exclusively with Luxardo's Italian Imported Cherry Liqueur
PORTLAND, Ore., Feb. 14, 2022 - Just in time for Valentine's Day, Portland's Eastside Distilling will release its first ever Maraschino Cherry Whiskey, crafted with Eastside's rare whiskey blend and Italy's premier Luxardo Maraschino Liqueur. This will be the second flavored whiskey in Eastside's lineup, following the release of Marionberry Whiskey in fall 2021.
The famed Luxardo cherry liqueur is the original Maraschino, made from sour Marasca cherries since 1821 by the Luxardo family. It is distilled using the fruit's skins, pits, leaves, and stems, giving it a distinct nutty flavor. Luxardo's Marasca cherries are the gold standard, harvested at peak season during the summer, resulting in an aromatic, sweet-tart, and real fruit-tasting liqueur that is unrivaled. Eastside's new Cherry Whiskey was made exclusively with permission from Luxardo.
"Combining Old World liqueur with select casks of New World American whiskey creates a unique and approachable product that's the perfect addition to any bar, and is sure to entice consumers new to the world of whiskey," says Jason Ericson, Eastside's Head Distiller. "This unique fruited whiskey is guaranteed to transport the senses to the Italian Riviera."
Eastside Cherry Whiskey is perfectly balanced and not too sweet. It has a bright, distinct aroma of cherry mixed with whiskey notes of dry fig and oak tannins. It tastes of cherry fruit, vanilla, and pie crust, with hints of citrus. Bottled at 30% ABV, it excels as a cocktail base or as an addition to any drink.
It will be available for purchase starting today, February 14, at select liquor stores in Oregon for $39.95 and online at eastsidedistilling.com with nationwide shipping, while supplies last. Distribution will also expand to California, Washington, Colorado, Arizona, and Texas this year.
Photos of Eastside's Cherry Whiskey can be found here.
About Eastside Distilling
Eastside Distilling, Inc. (NASDAQ: EAST) has been producing high-quality, award-winning craft spirits in Portland, Oregon since 2008. The company's distinguished product lineup includes its newly released Eastside limited-edition spirits portfolio, Azuñia Tequilas®, Burnside Whiskeys®, Hue-Hue Coffee Rum®, and Portland Potato Vodkas®. Eastside is widely recognized for its expertise in blending, aging, and finishing distillates hand-selected from the finest spirit producers worldwide and using locally grown ingredients and pure Oregon water for superior taste and quality. For more information, visit www.eastsidedistilling.com, or follow the company on Instagram and Facebook.
14 February 2022
Crown Royal & Erin Andrews Celebrate Super Bowl LVI Raising A Glass To Women In Sport
NEW YORK, NY Feb. 14, 2022 - As football fans celebrate another incredible Super Bowl and the official end of football season, Crown Royal, one of the first ever-whisky sponsor of the National Football League (NFL), is proud to have made this NFL season on of the most generous season in football history with the 'Kick Off with Crown Royal' initiative. Rounding out a season full of generosity, Crown Royal, and legendary sportscaster Erin Andrews recognized 56 of the most influential women in sports with a gift of the brand's newest whisky – Crown Royal Aged 18 Years, to toast and enjoy during the nail-biting game.
Rounding out a season full of generosity, Crown Royal, and legendary sportscaster Erin Andrews recognized 56 of the most influential women in sports with a gift of the brand’s newest whisky – Crown Royal Aged 18 Years, to toast and enjoy during the nail-biting game.
An extra rare blend of the brand's most exceptional whiskies, the complex liquid intensified with the extensive aging process brings out richer, more intricate flavors and exquisite smoothness. Along with the gift, a donation of $1000 was given on behalf of each of the 56 recipients to Women in Sports and Events (WISE) to commemorate Super Bowl LVI. The donations are part of the brand's $1 million commitment to serving those who serve us via the Crown Royal Generosity Fund (a donor advised fund), spotlighting communities who make game day great.
"I'm thrilled to partner with Crown Royal and recognize 56 women who have truly made a difference in the world of sports. Women have had a huge impact in sports culture and lifestyle, and I am proud to say that I am in good company with these trailblazers," shared Erin Andrews. "I'm excited to see more change with the future women leaders in all areas of sport – from coaching to senior management, my personal passion journalism and beyond."
As part of the brand's ongoing commitment to those who make game day great, Crown Royal honored the contributions women have given to the sports industry by partnering with WISE, the leading voice and resource for women in the business of sports. With the brand's donations, WISE will continue its mission of assisting women in navigating and accelerating their careers through a combination of programming and online tools designed to provoke thought, personal and professional growth, and engagement.
"All season long, Crown Royal and our NFL team partners have given back to thank those who take care of us off the field in the areas of hospitality and military," said Sophie Kelly, Senior Vice President North American Whiskies. "We're thrilled to end the first year of our historic partnership by taking a moment to push the envelope even further to recognize a group of powerful women in sports. Each recipient is exceptional, and we feel honored to raise a glass of Crown Royal Aged 18 Years and toast to their unique journeys and contributions to the sports industry."
This past season, the brand's generosity efforts continued the decade-long Purple Bag Project in partner stadiums, where fans were able to pack Crown Royal bags as care packages for active-duty military proudly serving overseas. Crown Royal and their NFL team partners also celebrated local hospitality and military service members who are making a positive impact in their communities with Crown Royal's "That Deserves a Crown" initiative.
Crown Royal invites you to raise a glass to all those who helped us enjoy our favorite teams throughout the season, and please drink responsibly.
About Crown Royal
Crown Royal Canadian Whisky is the number-one selling Canadian whisky brand in the world and has a tradition as long and distinctive as its taste. Specially blended to commemorate a grand tour of Canada made by King George VI and Queen Elizabeth of Great Britain in 1939, Crown Royal's smooth, elegant flavor and gift-worthy presentation reflect its regal origins – it is considered the epitome of Canadian whisky. For more information, visit crownroyal.com. Crown Royal encourages all consumers to please enjoy responsibly.
About Diageo North America
Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan's whiskies, Smirnoff, Cîroc and Ketel One vodkas, Casamigos, DeLeon and Don Julio tequilas, Captain Morgan, Baileys, Tanqueray and Guinness.
Diageo is listed on both the New York Stock Exchange and the London Stock Exchange (LSE: DGE) and their products are sold in more than 180 countries around the world.
For more information about Diageo, their people, brands, and performance, visit www.diageo.com. Visit Diageo's global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice. Follow at Twitter and Instagram for news and information about Diageo North America: @Diageo_NA.
About Women in Sports and Events (WISE)
WISE — Women in Sports and Events — is the leading voice and resource for women in the business of sports, providing members with programs, tools and support to reach their professional goals and accelerate their careers. A registered 501(c)(3) not-for-profit, the NY-based organization has more than 23 chapters across North America. For more information on WISE, please visit WISEworks.org.
11 February 2022
Green River Distilling Co. Releases Green River Bourbon
OWENSBORO, Ky., Feb. 10, 2022 Green River Distilling Co., the 10th oldest distillery in the state of Kentucky, today announced the launch of its flagship Green River Kentucky Straight Bourbon Whiskey. Aged more than five years, this is the first Green River bourbon to hit shelves in more than a century and comes on the heels of the distillery's historic revival in September 2020.
Green River Distilling Co. was founded in 1885 by John W. McCulloch, a man focused on quality and considered a visionary in sales and marketing. McCulloch traveled the world to promote Green River Whiskey, and it quickly became known as some of the finest in Kentucky. Green River won many international awards, including a gold medal and "best of show" at the Paris Exposition in 1900, and later a grand prize at the 1905 Liege Exposition in Belgium. It was also known as "The Whiskey Without Regrets," one of the most memorable advertising slogans in bourbon.
Fire and Prohibition relegated Green River to history. Now, more than 100 years later, history has come full circle with the release of the new Green River Kentucky Straight Bourbon Whiskey.
Today's Green River bourbon was distilled by Master Distiller Jacob Call, an eighth-generation distiller and Kentuckian. Call's family distilling history stretches back to the earliest days of bourbon when his ancestor Samuel Call distilled whiskey on his Kentucky farm in the late 1700s. Green River was known for its quality whiskey, and Call and his team are proud to bring the same commitment to distilling Green River bourbon today.
"For the first time in more than 100 years, Green River bourbon is flowing inside the walls of its original home," said Call. "As someone with a family connection to the first days of Kentucky bourbon, being a part of the revival of such a legendary whiskey has been the opportunity of a lifetime."
Pre-Prohibition, Owensboro was an epicenter of bourbon production in Kentucky with more than 20 distilleries in the city. Green River was one of the most important, and its rebirth helps bring the city's rich bourbon heritage back to life.
"Visiting the Green River distillery in Owensboro is like stepping back in time to earlier days of bourbon production in the United States," said Eric Gregory, President of the Kentucky Distillers' Association. "Many bourbon lovers don't realize that Owensboro and Western Kentucky were among the most important regions for bourbon production in the 1800s. When you're standing on the Green River campus, you're standing on hallowed ground."
Each bottle of today's Green River bourbon includes the phrase "The Pride of Owensboro" to pay homage to the city and its bourbon legacy.
"I'm proud of our team's great work bringing Green River back to life in Owensboro after years of dormancy – not only because of what it means to our company, but what it means for this wonderful city," said Simon Burch, CEO of Green River Distilling Co. "In its heyday, Green River's success was intrinsically linked to Owensboro's proud whiskey making heritage. The revival of the brand will make this true once again, and we plan to sell it far and wide, just like the original Green River."
Burch worked closely with John's great-grandson Rob McCulloch to revive the Green River brand. "We're so grateful to Rob for sharing his family's history with us, and it's a privilege to continue to build on the legacy that John McCulloch created," said Burch.
On the revival, Rob McCulloch said, "I've always wanted to see Green River whiskey made at its original location in Owensboro. It completes the story my great-grandfather started in 1885."
The new Green River bottle design took cues from the brand's past, including key icons like horseshoes, rivets, and the original Green River colors. "We worked with local historians and spent time in museums and Owensboro libraries to immerse ourselves in the Green River pre-Prohibition world," said Cathy Steen, Chief Commercial Officer. "We had a wonderful archive that inspired us to think about how the brand design would have organically evolved for today's bourbon fans."
A limited release of Green River Kentucky Straight Bourbon Whiskey will be available for purchase at select retail locations in Kentucky in February for $34.99 (SRP). It will be available for purchase at the Green River Distillery in Owensboro, Kentucky, beginning at 10 am CST tomorrow, Friday, February 11, 2022. The distillery will be open with a celebration of Bluegrass, BBQ, and Bourbon until 6 pm CST. In the coming months, Green River Kentucky Straight Bourbon Whiskey will also be rolling out to select retailers in Tennessee, Missouri, Indiana, and Northwest Florida. For more information on availability, including online availability in Kentucky and a select few other states, visit www.greenriverwhiskey.com.
Tasting Notes
Green River Kentucky Straight Bourbon Whiskey is 90 proof and has been aged more than five years at the distillery in Owensboro. It is rich in color with an amber hue and made with all Kentucky-grown corn, most from Daviess County. The mash bill is 70% corn, 21% winter rye, and 9% malted 2 and 6-row barley. The higher rye content results in a bourbon with warming spice notes on the nose and palate. Additional aroma notes to look for include cinnamon, dried cherry, and light leather. For taste, it has notes of cinnamon, vanilla, caramel, and chocolate mint. The finish is rich, thick, and lingering.
Charity Auction in Support of Western Kentucky Tornado Relief
At the brand's launch event on February 10, 2022, an auction will be held to raise money for those affected by the devastating tornadoes in Western Kentucky. World-renowned artist Aaron Kizer, the distillery's artistic director, hand-painted 10 barrels filled with Green River bourbon for auction.
Visit the Distillery in Owensboro
On the western end of the Kentucky Bourbon Trail, the distillery in Owensboro is a great place to visit and the first stop for many whiskey lovers as they make their way East. The city is considered one of the most important spots in the history of bourbon, allowing visitors to experience the roots of America's favorite spirit. While visiting, people can experience the thriving Owensboro community and experience its sights, sounds, and tastes. Visitors can learn more about COVID-19 precautions and book a visit on the distillery website at www.greenriverdistilling.com.
About Green River Distilling Co.
Green River Distilling Co. is the fourth largest independent bourbon distillery in the United States, located in Owensboro, Kentucky, and distiller of the revived Green River Kentucky Straight Bourbon. Founded by John W. McCulloch in 1885, DSP-KY-10 received national and international acclaim for its whiskey. The distillery endured fire, Prohibition, multiple owners, and a period of decline to reemerge today. Under the leadership of Eighth-Generation Master Distiller Jacob Call, the distillery produces 90,000 barrels of bourbon and rye a year for bulk, private brand, private label partners. The distillery is a heritage member of the Kentucky Bourbon Trail and welcomes visitors from around the world. For more information, visit www.greenriverdistilling.com.
Cutwater Spirits Reveals First-Ever National Big Game Commercial
SAN DIEGO, Feb. 11, 2022 Today, Cutwater Spirits, the most awarded canned cocktail brand in the U.S., announces its first-ever national commercial airing during the Big Game on Sunday, February 13. In Cutwater's breakthrough spot, "Here's to the Lazy Ones," the brand redefines "lazy" as ingenious, because the ones who make the most of their time are the ones who are ahead of it. The spot can be viewed HERE.
With 30 and 60-second spots inspired by Apple's "Here's to the crazy ones" ad, the Cutwater spot celebrates the everyday ingenuity of those who work smarter, not harder, and enjoy the convenience of bar-quality cocktails in a can. Cutwater's commercial features several comedic vignettes highlighting smart life hacks including the use of a massage gun to tenderize meat, walking your dog on a treadmill during a rain storm, using a blowtorch to melt snow and more. Each vignette lightheartedly spotlights innovators who save time while still getting the most out of life with their favorite Cutwater canned cocktails.
"We've never taken ourselves too seriously and that sentiment carries through in our first national Big Game commercial as we celebrate the ingenuity of working smarter, not harder," says Cutwater Co-Founder and Master Distiller, Yuseff Cherney. "Since day one, we have been committed to using our own real spirits to make the best bar-quality cocktails available in a can so folks can spend more time doing the things they love!".
Creative concept developed and executed by AKQA Agency and directed by award winning director Tom Kuntz, the spot will run in black and white featuring Cutwater's canned cocktails as the only pops of color.
As pioneers of the canned cocktail category, Cutwater is best known for its lineup of over 20 canned cocktail classics, made from its acclaimed portfolio of distilled spirits spanning nearly every category. Ingenuity struck co-founder and master distiller Yuseff Cherney in 2017 when he merged his brewer background and familiarity with the canned format with his award-winning spirits and mixers to create great-tasting canned cocktails he could take anywhere.
"The ready-to-drink spirits category has grown nearly triple digits over the past year and Cutwater Spirits is poised to lead category growth as more consumers discover the convenience of Cutwater's bar-quality canned cocktails," says Fabricio Zonzini, President, Beyond Beer. "Cutwater's Big Game spot will continue to accelerate awareness for this incredible brand as we focus on expanding Cutwater's footprint across the nation."
The work smarter, not harder theme will be an ongoing campaign platform for Cutwater Spirits throughout 2022. The brand will continue to innovate with the introduction of light & refreshing cocktails in new sleek cans, additional full-flavored classic cocktails and frozen cocktail pops to provide bar-quality cocktails that can be enjoyed anywhere. To stay up to date, follow @CutwaterSpirits
About Cutwater Spirits
Cutwater Spirits, the most awarded canned cocktail brand in the U.S., is a San Diego-based distillery known for its award-winning lineup of over 20 canned cocktail classics made from its portfolio of bottled spirits that span nearly every spirits category including tequila, vodka, rum, gin, whiskey and liqueur. Co-Founder and Master Distiller Yuseff Cherney began distilling as a side project under Ballast Point Brewing. He started canning cocktails because he wanted to make drinks he could enjoy while doing the things he likes to do (mostly fishing and hiking). In 2017, Cutwater Spirits was established as a separate entity from the brewery and now operates from a 50,000 square foot distillery and production facility, which includes a world-class tasting room and restaurant. To date, Cutwater has earned over 1800 awards across its portfolio of products and is distributed in 50 states. Learn more at www.CutwaterSpirits.com or follow @cutwatersprits on Instagram, Twitter, and Facebook.
About Anheuser-Busch
For more than 160 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate more than 120 facilities, including breweries, wholesaler distribution centers, agricultural facilities and packaging plants, and have more than 19,000 colleagues across the United States. We are home to several of America's most recognizable and beloved beer brands, including Budweiser, Bud Light, Michelob ULTRA and Stella Artois, as well as a number of spirits and craft beer brands that provide consumers with a choice of the best-tasting beverages in the industry. From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. We are looking forward to a future with more cheers where we keep dreaming bigger to provide opportunities for our people, lift up our neighbors and make a meaningful impact in the world. For more information, visit www.anheuser-busch.com LinkedIn Twitter Facebook Instagram.
10 February 2022
09 February 2022
Introducing Old Parr Aged 18 Years: The Smoothest Whisky from the Old Parr House and a Flavor Worth Celebrating
NEW YORK, Feb. 8, 2022-- Today, Old Parr Blended Scotch Whisky is proud to announce the release of Old Parr Aged 18 Years as a permanent addition to the Old Parr portfolio. The perfectly crafted blend has been matured for 18 years and is made of the finest aged Scotch whiskies in the heart of Scotland, creating an extraordinary taste experience bursting with complex and robust flavors.
Experience the interactive Multichannel News Release here:
https://www.multivu.com/players/English/9010951-old-parr-aged-18-years-smoothest-whisky-flavor-worth-celebrating/
Old Parr Aged 18 Years was made to celebrate occasions that feel a little closer to the heart. Whether gathered around the table with friends or gifting to your loved ones for special milestones, Old Parr Aged 18 Years is perfect for those who seek to elevate the drinking experience while living life to its fullest.
Featuring a flawless balance of fruity, sweet, and aged wood notes, Old Parr Aged 18 Years is meticulously crafted to ensure liquid perfection that honors the legacy of Thomas Parr's intrepid and ever-curious spirit. Using the rarest and most characterful malts from Cragganmore in its blend results in a complex, full-flavored, and smooth whisky of unparalleled quality. The iconic oval-shaped bottle reflects the craftsmanship that goes into every aspect of creating a unique whisky, with a crackled texture that resembles ancient tavern bottles, bringing a sensorial dimension to the brand. To this day, every bottle of Old Parr is sealed with the Greenlees Brothers signature, a mark of quality and a tradition.
"As a brand with rich history in Latin America that goes back generations, we're excited to officially bring Old Parr Aged 18 Years to the U.S., inviting fans to elevate their celebrations with friends and family and raise a glass with our newest liquid," says Meghan Redler, Brand Manager. "With its distinct flavor profile, Old Parr Aged 18 Years will shine within our portfolio as its own unique offering, while maintaining the high-quality standards that have characterized Old Parr for more than a hundred and fifty years."
Old Parr Aged 18 Years should be enjoyed responsibly by those 21+ neat or on the rocks. Old Parr Aged 18 Years will be available in FL, MA, NJ, NY, TX, and DE wherever fine spirits are sold, with a suggested retail price of $69.99 (750 ml/bottle, 40% ABV).
About Old Parr Blended Scotch Whisky
OLD PARR Blended Scotch Whisky encourages you to celebrate life and enjoy it to the fullest, enjoying the Golden Moments in life when the weight of responsibility is lifted from your shoulders and all the possibilities of the time ahead become apparent. OLD PARR is the culmination of the finest flavors Scotland has to offer — the rich earthiness of islay peat, the balanced smoothness of speyside waters, and the oaken warmth of Cragganmore casks. While it's celebrated around the globe, Old Parr is truly at home with those who choose to savor life. They're not driven by status and superficial props but by experiencing life to the max. Old Parr has more than 150 years of long history, representing James and Samuel Greenlees commitment to creating the finest blended Scotch Whiskies. For more information, visit OLDPARRScotch.com or connect with us on Instagram: http://www.instagram.com/oldparr_us
About Diageo North America
Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan's whiskies, Smirnoff, Cîroc and Ketel One vodkas, Casamigos, DeLeon and Don Julio tequilas, Captain Morgan, Baileys, Tanqueray and Guinness.
Diageo is listed on both the New York Stock Exchange and the London Stock Exchange (LSE: DGE) and our products are sold in more than 180 countries around the world. For more information about Diageo, our people, our brands, and performance, visit us at www.diageo.com. Visit Diageo's global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice. Follow us on Twitter and Instagram for news and information about Diageo North America: @Diageo_NA.










