The Glen Grant® hosts exclusive Launch Event In Partnership with Rolls Royce to Celebrate Dennis Malcolm Anniversary Edition Aged 60 Years

Campari Group CEO Bob Kunze-Concewitz leads the way for exclusive preview of the coveted release at the Rolls Royce showroom in Mayfair, honouring acclaimed Master Distiller Dennis Malcolm

LONDON, Oct. 6, 2021  This evening, The Glen Grant, the award-winning single malt scotch from Speyside, hosted an exclusive event at the new Rolls Royce showroom in Mayfair to celebrate the launch of a refined, limited-edition 60 year-old single malt scotch whisky.

The release is in celebration of and tribute to, the storied, six-decades long career of The Glen Grant's own Dennis Malcolm, known as one of Scotland's longest serving distillers. Attendees such as designer Joshua Kane, Campari CEO Bob Kunze-Concewitz and Editor of NetJets Farhad Heydari, had the chance to enjoy a taste of the rare liquid in a toast led by Master Distiller Malcolm himself, following addresses from Bob Kunze-Concewitz, CEO of Campari Group.

For almost 22,000 days and nights, this carefully distilled amber malt whisky has matured naturally in a hand-selected Oloroso sherry cask, filled on October 24^th, 1960 - the oldest, to date, distillery bottling in the brand's 181 year history. An extremely rare and precious liquid, The Dennis Malcolm 60^th Anniversary Edition, is a luxurious, aromatic spirit, exuding an elegance that can only be achieved with time and dedication. The result is - quite simply - a sublime masterpiece. With only 360 decanters available, this complex alchemy of spirit and time is a rare specimen and a truly once-in-a-lifetime experience.

Before having the pleasure to sample the rare, refined 60 year old spirit, guests enjoyed The Glen Grant cocktails and noshed on canapes while they sipped drinks neat and on the rocks from the award-winning, world-renowned The Glen Grant core range, including the 15 and 18 Year Old aged spirits.

The first of the decanters (Bottle No. 88) was purchased at auction during a special dinner at the Shanghai St Regis Hotel in China last week. The winning bid came from Ms. Luo Xiaorong, a whisky collector from Chengdu, who bid 380,000 RMB for the bottle, making it the highest-price sale in The Glen Grant's history.

"With the launch of The Glen Grant®️ Dennis Malcolm 60th Anniversary Edition, we celebrate and pay tribute to the career of a true Scottish gentleman and globally recognized Scotch Whisky craftsman- an unwavering champion for the whisky industry," remarked co-host Bob Kunze-Concewitz, CEO of Campari Group.  "With craftsmanship at the heart of The Glen Grant, it was only fitting that we partner with a brand that embodies British quality and luxury, and so we looked to Rolls Royce and its showroom in Mayfair. This is an incredibly exciting time for The Glen Grant as we make our entrance into the luxury market, and we could think of nowhere better to showcase this extremely special expression of our portfolio."

Each marked with a bespoke number, every one of the 360 decanters have been made from hand-blown crystal glass, designed by world renowned Glencairn Studio, and are based on the design of the distillery's unique tall slender pot stills. Nestled in an elegant presentation case crafted from sustainable walnut, the decanter itself requires over 15 hours of expert craftsmanship for each creation, encompassing intricate details which symbolize the unique aromas of The Glen Grant. Each presentation case has the Master Distiller's signature engraved within it and includes a Certificate of Authenticity, signed personally by Dennis Malcolm.

'It's been such a joy to spend my life working in an industry and with a craft that I'm so passionate about. Much like our UK launch partner, Rolls Royce, The Glen Grant has always been about consistent dedication to craftsmanship and quality, and this comes across in the high standard of what we produce. This quality cannot be maintained without the right people, looking after the brand and ensuring that care and attention go into every bottle. This evening was a night to celebrate all of the people who have made The Glen Grant the brand that it is today."

The Glen Grant Dennis Malcolm 60^th Anniversary Edition Aged 60 Years is priced at € 25,000.00 and will be available in select retailers in global markets beginning in October, 2021. The launch event and release of the new expression marks an exciting new chapter for The Glen Grant, showcasing the incredible six decade career of the Master Distiller on the world's stage

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Leading Agave Spirits Company, IZO Spirits, Announces Limited Edition Mezcal Añejo Cenizo – Smooth, Smoky, and Made to Sip

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Beginning of October 2021, Mezcal drinkers can get a bottle of the premium, handcrafted spirit made from the high altitudes of Durango, Mexico

 

SAN DIEGO, Calif. (October 5th, 2021): IZO Spirits is highly recognized for its premium line of award-winning agave spirits that elevate the palate and tasting experience. To heighten the sipping senses of loyal IZO drinkers even further, the industry-leading brand just announced a new limited edition Mezcal Añejo Cenizo available beginning of October 2021. With just 749 bottles available, now is the time to hop on the opportunity to be a part of the exclusive collection that warms your soul with its savory, lightly smoked flavor. For avid Mezcal aficionados, it’s love at first sip.

“Our new limited edition Mezcal complements the entirety of the IZO Spirits collection while taking the sipping experience to a new level of satisfaction. It embodies vanilla, oak, and walnut within the elegant velvet taste of fruit, making for a warm and comforting fall beverage” says IZO Co-Founder Gaston Martinez – a native of Mexico. “Mezcal Añejo Cenizo is made for those with a sophisticated palate and a passion for myriad flavors and scents. As always, this launch was curated with the heart of my community in mind, as ingredients in every IZO spirit are harvested from my hometown.”

It’s not just the flavor that makes IZO Spirits stand out. It’s also the process and intention that go into carefully crafting every bottle. Inspired by ancestral methods, Mezcal Añejo Cenizo is crafted from wild agave grown on the high-altitude mesas of Durango, Mexico. The agave hearts are roasted in fire pits beneath the earth, using locally selected oak and volcanic rock to create the finest quality liquor. Finally, the mezcal is aged for over a year in American oak barrels to magnify the soft floral aroma of banana, green apple, orange, as well as the nutty, sweet undertones. The silky smooth liquid is made to sip. Get your hands on a bottle while you can.

It’s time to get sipping on IZO Spirits. Savor the new limited edition Mezcal Anejo Cenizo before it’s too late – shop the bold bottle of tantalizing smoky flavor at IZOSpirits.com this week only. Delicious alone or in cocktails, toast every moment with the smooth, all-natural flavor of IZO Spirits premium spirits. Learn more about the IZO Spirits brand and shop its historic collection of pure-distilled agave spirits at IZOSpirits.com.

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About IZO Spirits:

Co-Founded by Gaston Martinez - a native of Durango, Mexico - IZO Spirits is a collection of premium, handcrafted agave spirits produced sustainably right in the heart of his rural hometown according to centuries of tradition. Made sustainably from slow-roasted, wild agave hearts harvested on local ranches, every sip of award-winning IZO Mezcal speaks to generations of Mezcaleros bringing people together around shared values of community, celebration, and savoring the reward of a job well done. Every aspect of IZO Spirits pays respect to its point of origin, from the locally-sourced Onyx featured atop the bottle to the elegant, minimalist design that allows the flavorful spirit within to shine. The pure, sophisticated taste of IZO Mezcal tells the story of centuries’ old Mexican tradition and of one man’s vision to share it with the world. Learn more about the IZO Spirits collection of handcrafted agave spirits at IZOSpirits.com.

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The Welsh are seriously 'Coming to America' after Penderyn Distillery Takes Two Double Golds at the New York World Wine and Spirits 2021 Competition

The Welsh are taking America by storm after Penderyn Distillery won Double Gold at the New York World Wine and Spirits 2021 Competition.

This amounts to over 70 prestigious international medals for Penderyn internationally over the last few years.

Penderyn's Port Talbot-born CEO Stephen Daves has been racking up hundreds of 'Zoom miles' as US State-after-State has been 'getting into the spirit' of Penderyn with virtual whisky tastings. Business has been booming across the pond for Penderyn in more than 40 states.

The Double Golds were for Penderyn Rich Oak Welsh Single Malt Whisky and Penderyn Sherrywood Welsh Single Malt Whisky from their Gold Range, and a Gold Medal for Penderyn Myth Welsh Single Malt Whisky, from their Dragon Range.

Penderyn has 8 whiskies now available in the US, including all 5 Gold Range bottles and the 3 Dragon Range bottles.

What is really giving Penderyn a kick in the USA is the fact that Penderyn now has 4 Kosher whiskies flying off the shelves.

Penderyn’s US importer, ImpEx Beverages, has excelled at spreading the word from their base in San Francisco.

Stephen Davies, Penderyn’s CEO said: "Winning in New York like this is particularly pleasing especially since it’s the first time we’ve entered this particular competition."

"It is a clear sign that Penderyn Whiskies are finding favor in America."

"We must thank our incredible US distributor, ImpEx Beverages who hasn't been shy in singing our praises."

-ENDS-

About Penderyn Distillery

www.penderyn.wales

Distilling in Wales was a lost art but in the late 1990s, in a pub in a small post-industrial Welsh valley town, a group of friends drank and chatted about establishing the first whisky distillery in Wales in over a century. They dreamt of creating a whisky as pure and precious as Welsh gold, represented today by Penderyn’s ‘gold seam’.
The friends had a location in the historic village of Penderyn on the southern tip of the Brecon Beacons, chosen because of the site’s own supply of fresh natural spring water. They also had a unique copper single-pot still designed by Dr David Faraday, a relative of the great 19th-century scientist Michael Faraday. Penderyn Whisky was launched on St David’s Day 2004 in the presence of HRH Prince Charles.
At Penderyn we produce our own malted barley spirit which, when matured, is recognised worldwide as one of the finest single malt whiskies. The majority of our spirit goes into casks for ageing in our cellars. The remainder is used to craft other award-winning products. With investment, inspiration, hard work, attention to detail, the finest barley, expert distillers and the best American oak bourbon casks, Penderyn Whisky has quickly gained a worldwide reputation winning several awards en route and we have recently found new markets in countries such as China, Russia and Australia.

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Whisper Creek Spiked Coffee Cocktails Available in Two Flavors: Original and Mocha

Nashville, TN—(October 5, 2021) The multi-award-winning, Whisper Creek Tennessee Sipping Cream, a spirit brand of Pennington Distilling Company, announces launch of new product—Whisper Creek Spiked Coffee cocktails.  Whisper Creek Tennessee Sipping Cream, a rich, creamy Liqueur made with Tennessee whiskey, is now mixed with real cold brew coffee, combined in a ready-to-drink coffee cocktail.

With as much caffeine as a cup of coffee and as spirited as shot of Tennessee Whiskey, Whisper Creek Spiked Coffee is a “Little can with a lot of kick”.  Whisper Creek Spiked Coffee is available in Original and Mocha flavors.
Jeff and Jenny Pennington, the husband-and-wife creators of this unique, flavorful drink, state “Fans have been pouring Whisper Creek into their coffee for years and we found the perfect cold brew for our Spiked Coffee cocktails. The earthy bite of the coffee balances perfectly with the smoothness of the sipping cream. Whisper Creek Spike Coffee cocktails can be enjoyed from the can or poured over ice.”

PRODUCT DETAILS:
12.5% ALC/VOL (25 PROOF) | 200 ml CANS | 4 PACKS
Original & Mocha Flavors
MSRP $11.99-$14.99 for a 4-pack
Also in stores, Whisper Creek Tennessee Sipping Cream lovers can purchase a special holiday gift package that includes a 750 ml bottle of Whisper Creek, two special Whisper Creek coffee mugs, and several tasty drink recipes on the box. 

For more information, drink and dessert recipes, and where to by Whisper Creek Tennessee Sipping Cream in your area, please visit www.tennesseesippingcream.com. 

About Whisper Creek Tennessee Sipping Cream
Whisper Creek Tennessee Sipping Cream, the first all-American version of what is often called “Irish” cream, is produced by Pennington Distilling Company and true to its Southern roots it is distilled in Nashville, TN.
Unlike mainstream cream liqueurs, which use a white liquor base, Whisper Creek features premium-aged, charcoal-mellowed Tennessee whiskey which is made by Pennington Distilling Company on-site as well. Much of what we taste in each sip of Whisper Creek are layers of fig, sorghum, persimmon, and pecan, dominated b

y notes intrinsic to whiskey itself – caramel, vanilla, and burnt molasses.
Jenny Pennington took inspiration from the rich history woven throughout Tennessee whiskey production to design the Whisper Creek bottle: a silhouette modeled after a classic milk bottle and the notorious shape of a moonshine jug. Subtle curves represent the fluidity, smoothness, and feminine appeal of Whisper Creek, while authentic Tennessee whiskey appeals to a more rugged side. Both the packaging and logo hearken back to an earlier time and are at once nostalgic and au courant.
Best tasted on the rocks to experience the full and complex flavors, Whisper Creek® Tennessee Sipping Cream also makes a wonderful addition to coffee, cocktails, over ice cream for a delicious, sweet treat, or as an ingredient in desserts like bread pudding. Pastry chefs nationwide are now using Whisper Creek® in their dessert menus to add a unique depth of flavor to their dishes.  
Flavors include Whisper Creek Original, Mocha, Peanut Butter Chocolate, and Pumpkin Spice. Whisper Creek is 20% Alc/Vol (40 Proof)

About Pennington Distilling Company
Pennington Distilling Company was founded in 2011 in Nashville, Tennessee by husband-and-wife team, Jeff and Jenny Pennington.  Located in the heart of their hometown, the Pennington’s have personally crafted the finest in Tennessee Whiskey, vodka, and sipping cream.

From hand-selecting local farmers, gathering the best non-GMO grain, and remaining committed to “grain to glass“, to aging whiskey in oak barrels, combined with unique and flavorful spirit recipes, the Pennington Distilling Company brands are not only fan loved but also award-winning. The brands have garnered over 69 awards to date in competitions such as the San Francisco World Spirits Competition, the International Wine and Spirits Competition, SIP Awards, Beverage Tasting Institute/Tastings.com Awards, and the American Distilling Institute Awards.

For almost ten years, Pennington Distilling Company has worked diligently to bring the finest alcoholic beverages to the ever-changing and highly competitive spirits industry. The Pennington Distilling Company family of brands includes three proprietary mash bills: Davidson Reserve Tennessee Straight Sour Mash Whiskey®, Davidson Reserve Straight Rye Whiskey®, and Davidson Reserve Straight Bourbon Whiskey®. Davidson Reserve Four Grain® and Davidson Reserve Genesis® are both Tennessee Straight Bourbon whiskeys created by blending small batches of these mash bills together.
Pennington Distilling Company also produces Pickers Original Vodka® with additional fruit-infused flavors including Blueberry, Blood Orange, and Pineapple; Pickers Unplugged Vodka Soda® in assorted low calorie, zero carbohydrate, and gluten-free flavors; Pickers Crafted Cocktails® in assorted flavors; Whisper Creek Tennessee Sipping Cream® (Cream Liqueur made with Tennessee Whiskey) available in Original®, Mocha, Peanut Butter Chocolate and Pumpkin Spice; and Walton’s Finest Vodka®, which is named after Jenny’s father and made with 100% Tennessee red winter wheat.
For more information about the company, please visit www.penningtondistillingco.com

Whisper Creek Tennessee Sipping Cream, Pickers Vodka, Davidson Reserve Whiskey, and Walton’s Finest Vodka are registered trademarks. ©2021 Pennington Distilling Company. Pennington Distilling Co., Nashville, Tennessee. PenningtonDistillingCo.com.  Please Enjoy & Drink Responsibly * 21 + ONLY

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Johnnie Walker Launches New Keep Walking Campaign To Get The World Moving Again

LONDON, Oct. 4, 2021 Johnnie Walker, the world's number one Scotch Whisky^[1] wants to inspire people to Keep Walking towards a more positive future with the latest chapter in its iconic global campaign.

The brand's famous Keep Walking advertising has been inspiring people around the world with a message of progress and positivity for more than 20 years and this latest chapter begins as the world gradually reopens after a difficult 18 months.

Leading the way is a TV and digital ad featuring an energetic and vibrant 'Anthem' that seeks to get people back on their feet and moving again – as they start to socialise with confidence. The new Anthem is an infectious, feel good mash-up of famous songs all about walking that has been created to put a spring in people's step as they head back into the world once again. The mash-up includes samples of songs including Run DMC and Aerosmith's Walk this Way, Loretta Lynn's version of the iconic These Boots Are Made for Walking and Lou Reed's 1970s' classic Walk on the Wild Side.

Alongside the Anthem, Johnnie Walker will unveil epic city takeovers, projecting inspiring quotes from cultural trailblazers, over city skylines and cultural hotspots around the world. The quotes from the likes of Grace Jones, Mark Twain and Ayrton Senna will be seen across New York City, Mexico City, Cape Town, Tokyo and Bangkok amongst others.

For over two centuries Johnnie Walker has been committed to a spirit of progress and moving forward; with this new Keep Walking instalment the brand wants to help inspire people to take their own next step by reflecting the energy, words and thoughts of cultural icons and pioneers who share that spirit.

Julie Bramham, Johnnie Walker Global Brand Director, said: "Johnnie Walker has always been defiantly optimistic and a beacon of progress - that's what Keep Walking is all about.

"Keep Walking is two little words that say so much about positivity, possibility and resilience. After everything we've all been through in the past few years, we can't imagine a time in recent history when those sentiments could be more relevant."

The campaign will also see a series of local partnerships that will drive tangible actions that 'walk the walk'. In 20+ countries around the world change-makers and artists like DJ Alok (Brazil), CL (Korea) and Alfonso Herrera (Mexico) will join forces with Johnnie Walker to help reinvigorate social spaces like bars, clubs and venues as the world begins to reopen.

The campaign launch comes just weeks after Johnnie Walker opened the doors to its new landmark visitor attraction, Johnnie Walker Princes Street, in the heart of Edinburgh, Scotland, giving people a unique and immersive way to experience whisky and socialise together again in the brand's homeland.

It also follows $100m of investment from parent company Diageo over the past 18 months to help pubs and bars post-pandemic recovery, supporting jobs and communities around the world through their Raise The Bar programme.

^1. IWSR 2020.

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Sugarlands Secures Multiyear Partnership with New Orleans Saints

 

Deal includes release of special Voodoo Punch canned moonshine cocktail

GATLINBURG, Tenn. and NEW ORLEANS La. (October 1, 2021) – Sugarlands Distilling Co., an award-winning craft distillery, along with the NFL’s New Orleans Saints today announced a multiyear partnership making Sugarlands Shine the “Official Moonshine of the Saints.” As part of the deal, Sugarlands will also produce two specialty products unique to the New Orleans market and surrounding areas.

Voodoo Punch is a lightly carbonated canned moonshine cocktail featuring a blend of tropical fruit including pineapple, coconut, citrus and a hint of cherry. It is the first canned moonshine cocktail to feature official NFL marks. Voodoo Punch is the second ready-to-drink (RTD) canned moonshine cocktail from Sugarlands, along with One-Two Punch, which was announced earlier this month.

In addition, Sugarlands will release a limited-edition Voodoo Punch Moonshine, which commemorates 55 years of thrilling Saints football history. Voodoo Punch Moonshine is made from Sugarland’s signature shine, blended with the taste of tropical fruit punch, coconut, citrus and a hint of cherry. Voodoo Punch canned moonshine cocktail, Voodoo Punch Moonshine and other Sugarlands products will be distributed in the state of Louisiana through Republic National Distributing Company.

Voodoo Punch canned moonshine cocktail will make its debut during the New Orleans Saints home game this Sunday, October 3, against the New York Giants and will be available throughout the season at the Caesars Superdome. Fans can purchase Voodoo Punch and other Sugarlands products on gameday throughout Champions Square and the Superdome concourse.

As part of the partnership, The Corner Office, a specialty cocktail tavern that opened at the Superdome in 2018 is being rechristened Sugarlands Distilling Co. at The Corner Office. Located next to Gate D on the Southeast side of the building, adjacent to Champions Square, Sugarlands Distilling Co. at The Corner Office will serve up Voodoo Punch and other Sugarlands products during Saints home games and all events at The Superdome.

“Few teams in pro sports have a fanbase as passionate and loyal as the Saints,” said Ned Vickers, president and founder, Sugarlands Distilling Co. “We put that same passion into developing each of our craft cocktail products and we’re thrilled to enter into a long-term partnership with the Saints. We can’t wait to serve up Voodoo Punch for fans throughout the Crescent City and work with the Saints on other initiatives.”

Sugarlands also has strategic partnerships with the Atlanta Braves, the PGA of America, country music superstar Cole Swindell and multiple NASCAR properties. The Saints are the first NFL team to partner with Sugarlands.

“We are proud to be the first NFL organization to partner with Sugarlands,” said Saints and Pelicans President Dennis Lauscha. “The craft distillery offers a unique game day experience for fans looking to enjoy the action responsibly, starting with our first game back in the Superdome on October 3. We look forward to our long-term partnership with the passionate folks at Sugarlands.”

The Saints announcement comes on the heels of Sugarlands entering into a partnership with racing legend Dale Earnhardt, Jr. and wife Amy Earnhardt that includes existing and new Sugarlands products bearing the Earnhardt’s names.

“The connection fans in this region have with the Saints is palpable, and partnering with the Saints provides Sugarlands an amazing opportunity to build a connection with those fans as well,” said Sugarlands Chief Revenue Officer Patrick Sullivan. “Working with the Saints to further expand into the RTD category increases our brand awareness in the region while maximizing value for retail partners and distributors in the area.”

About Sugarlands Distilling Co.

Sugarlands Distilling Company is a craft distillery located in Gatlinburg, Tennessee. Producers of award-winning moonshine, rum, cream liqueurs and rye whiskey, Sugarland spirits are distributed in 40 states and made available for home delivery via Reserve Bar. Sugarlands hand-crafted cocktails can be sipped on in restaurants, bars, and festivals across the country, as well as on the Back Porch located, at the downtown Gatlinburg, Tennessee distillery.

The Sugarlands distillery welcomes more than one million guests each year and is rated as TripAdvisor’s number 1 thing to do in Gatlinburg as well as the world’s most top-rated distillery experience. A proud supporter of the community, Sugarlands Distilling Company has donated over $675,000 to nonprofits across the country through their giveback program, MoonShare.

For more information, please visit www.sugarlands.com and follow Sugarlands on Twitter, Instagram and Facebook @SugarlandsShine.

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