Black Velvet–Toasted Caramel Flavored Whisky

Black Velvet–Toasted Caramel Flavored Whisky – 35% ABV, 750 ml.

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Heritage–Commander’s Rye Whiskey

Heritage–Commander’s Rye Whiskey – 40% ABV, 750 ml.

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Blue Ridge–Defiant American Single Malt Whisky

Blue Ridge–Defiant American Single Malt Whisky – 41% ABV, 750 ml.

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Highland Park Single Malt Scotch Whisky Launches Loki, The Second Release Of The Acclaimed Valhalla Collection

NEW YORK, March 11, 2013 /jm/ -- Loki is one of the most complex characters in Norse mythology, regularly positioned as a trickster and often engaged in treachery and mischief. Highland Park Single Malt Scotch has released a whisky that bottles the characteristics of Loki while still celebrating the unique Highland Park house style.

The second release in The Valhalla Collection, a set of four unique whiskies, which take inspiration from the legendary Nordic gods of old, Loki continues the ground-breaking achievement that Thor began; a malt designed around the personality traits of an individual. The Orkney whisky maker has now created a unique flavor profile for Thor's follow up – Loki, a 15 Years Old Single Malt. While unquestionably Highland Park in style, the whisky mirrors the unpredictable, shape-shifting Loki character and as with the trickster god of fire himself, all is not as it seems.

There are classic traces of sweetness and spice, being matured in both traditional Spanish sherry casks as well as heavily peated casks, giving it a smoky punch, while retaining a light color. The finish is intriguing and complex. A chameleon-like whisky, constantly changing from appearance to finish, the expert palates who have savored Loki describe it as, "enigmatic" and "truly another whisky of the gods."

Gerry Tosh , Global Marketing Manager says, "Thor was the first of its kind, a true quality malt built around an individual's personality. This proved massively successful and it sold out globally. Loki will continue to take Highland Park and The Valhalla Collection into new territory.

While everyone will recognize the definite 'Highland Park-ness' of this 15 Years Old Single Malt, it will be the unexpected and surprisingly smoky dynamics that will really get palates excited and mouths talking. This is unlike any expression that has come before and will beguile and fascinate with its complexity and trickery. Remember, all is not as it seems."

Highland Park Loki, a limited edition Single Malt bottled at 48.7% ABV, comes housed in the same unique and award-winning wooden frame as Thor, echoing the fearsome contours of a traditional Viking long ship.

Loki will be available in select whisky retailers, at the Highland Park distillery and on the Highland Park website at a SRP of $249. For more information on Loki and the Valhalla Collection, visit www.highlandpark.co.uk.

Tasting Notes:

Nose: A spirited lift of dried bitter orange which quickly turns into lemon peels. Cardamom notes trick then tease the nose, before an enticing hit of gingerbread develops. With a touch of water, licorice and aromatic smoke are both unleashed.

Palate: The true shape-shifting ability of Loki springs to life on the palate: its waxy texture is amplified by an intense smoke that doesn't appear on the nose, shattering the light citrusy illusion of the aroma. All is not what it seems. The smoke fades as licorice and rich spiced apple flavors come out to play. Lemon and grapefruit are consistent throughout this elusive, yet intriguing character. With a touch of water, lingering notes of melted dark chocolate over spent embers leave a soft, smoky impression.

Finish: As Loki departs, he leaves behind toasted cloves, hickory smoke and soft vanilla. It is constantly changing, from appearance to finish. Loki is an enigma and truly another whisky of the gods.

Please enjoy our brand responsibly. www.drinkaware.co.uk; www.highlandpark.co.uk
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William Longmore & Co - Passport Blended Scotch Whisky

William Longmore & Co - Passport Blended Scotch Whisky – 40% ABV, 750 ml.

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Whitmeyer’s–Texas Peach Flavoured Whiskey

Whitmeyer’s–Texas Peach Flavoured Whiskey – 40% ABV, 750 ml.

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Johnnie Walker Unveils Second Blend From Johnnie Walker Explorers' Club - The Gold Route, Inspired by the Richness of Latin America

LONDON, March 7, 2013 /jm/ --

• Johnnie Walker Explorers' Club Collection - The Gold Route launches, blended exclusively for travellers and inspired by rich adventures traversing the Gold Route through Latin America

Today Johnnie Walker, the world's leading Scotch Whisky producer, unveiled the latest exciting blend from its Trade Routes Series: Johnnie Walker Explorers' Club Collection - The Gold Route. The Gold Route takes inspiration from the journeys made by the Walker family and their agents - from Central America through the Andean mountains, passing the Inca pyramids and along the coast of the Pacific Ocean - where they witnessed magnificent scenery and diverse cultures whilst in pursuit of new businesses and rich experiences.

The blend is available exclusively for travellers in duty free stores, and like the other blends which make up the Collection, it pays tribute to the travelling heritage of the John Walker & Sons agents.

Crafted from the finest aged whiskies hand-picked for a luxurious smoothness and vibrant flavour, in the glass the Johnnie Walker Explorers' Club Collection -The Gold Route evokes a sense of the exotic fruit flavours and beautiful rich golden colours of this region.

"We took inspiration from the richness of flavours, sights and experiences of Latin America to help us select the most precious liquids for this blend," commented Master Blender Jim Beveridge. He added: "On the nose, there is an immediate wave of an exotic mix of bananas, mango and pitaya, complemented by a hint of vanilla sweetness. On first sip, the palate embarks on a journey that is as distinct and magnificent as the vistas of Latin America: tantalising flavours, a perfect blend of fruitiness with hints of pineapples, guava, passion fruit and raisins, all balanced perfectly by deep charred peaty notes, in keeping with the signature smoky Johnnie Walker flavour. Best enjoyed neat or on the rocks, the finish is smooth and luxurious, a fitting addition to the Johnnie Walker lineage."

Steve White , Marketing Director of Diageo Global Travel and Middle East, said: "At the very heart of Johnnie Walker lies a bold spirit of adventure which has given rise to a great number of epic journeys. Our blends have been inspired by tales of rich travel adventures, in this case, along the Gold Route of the Americas and the Caribbean.

Johnnie Walker Explorers' Club Collection - The Gold Route is a premium blend made exclusively for the intrepid travellers of today. It is a whisky to remind them of their own travels and inspire them to plan new journeys."

Johnnie Walker Explorers' Club Collection - The Gold Route is the second blend in the collection of three whiskies, collectively known as the Trade Routes Series, inspired by the richness that could be found along the great trade routes. The first release, Johnnie Walker Explorers' Club Collection - The Spice Road, which launched in November to critical acclaim and great retail success, is an evocative expression of the vibrancy, aromas and spices that the JOHNNIE WALKER agents would have discovered in the thriving markets around Asia. The third release in the Trade Routes Series - Johnnie Walker Explorers' Club Collection - The Royal Route will be available exclusively in duty free stores later in 2013.

With a recommended retail price of $95, Johnnie Walker Explorers' Club Collection - The Gold Route is available to travellers in duty free stores globally now.

Enjoy Johnnie Walker Responsibly.
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IT’S 5–Rye Whiskey, Bourbon Whiskey, Bourbon Whiskey Reserve

IT’S 5–Rye Whiskey (45% ABV, 50 ml, 750 ml), Bourbon Whiskey (45% ABV, 750 ml), Bourbon Whiskey Reserve (45% ABV, 50 ml, 750 ml, aged 4 years).

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Benromach–Single Malt Scotch Whisky 2000

Benromach–Single Malt Scotch Whisky 2000 – 45% ABV, 750 ml, Speyside, finished in port casks.

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Dallas–Herman Marshall Texas Bourbon Whiskey

Dallas–Herman Marshall Texas Bourbon Whiskey – 46% ABV, 750 ml, hand crafted, small batch.

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Florida–Colville Kentucky Straight Bourbon Whisky

Florida–Colville Kentucky Straight Bourbon Whisky – 43% ABV, 750 ml.

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James E Pepper–1776 Rye Whiskey 15 Years

James E Pepper–1776 Rye Whiskey – 45.3% ABV, 750 ml, aged 15 years.

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