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18 December 2014
11 December 2014
10 December 2014
Jim Beam Donates $100,000 To Fund Holiday Meals For Military Families
"Bourbon is just about as American as you can get," said Noe. "So at Jim Beam we're honored to support our military heroes who defend our great country every day. They are part of our family, and we salute them."
The donation marks the latest demonstration of Jim Beam's long history of support for the military and Operation Homefront. Since 2008, Jim Beam has donated more than $2.5 million to the organization through a variety of charitable programming efforts. The Holiday Meals for Military program began Thanksgiving 2009 as the result of a chance encounter in a supermarket in Utica, N.Y., near Fort Drum. A soldier, his wife and infant had a handful of grocery items they could not afford, so a Jim Beam employee picked up the$12 cost for the groceries. Since that time, the program has grown from initially providing 500 meal kits to military families in 2009 to providing 8,000 this holiday season, and Jim Beam continues to be a major supporter of the program.
"Thanks to continued support from Jim Beam and other sponsors, this season we're providing 8,000 military families at 21 different active duty bases with a Holiday Meal kit, which includes everything they need for a holiday dinner," said Stacey Crooks, Senior Director of Corporate Relations for Operation Homefront. "We're incredibly grateful for the generous donations Jim Beam has provided over the years and for its commitment to honoring and assisting our country's military families. Having Fred Noe and his son volunteer their time today is the icing on the cake and means so much to our military families."
Jim Beam has a long history of support for the military that can be traced all the way back to the 1700s. If not for the land grant given to the Beam family for all their service during the revolutionary war, the brand's Kentucky distillery may not have existed. Today, the company is proud to employ numerous veterans and active military personnel, and has promised to hold the jobs of those called to active duty.
09 December 2014
Khortytsa Named a Distillery of The Year by NY International Spirits Competition
Khortytsa Vodka is imported to the United States by Megapolis USA, a subsidiary of Global Spirits and retails for a suggested$14.99/per 750ml.
"Recognized as one of the world's leading vodkas, Khortytsa is still a relative newcomer to the American market," noted Yuri Samar, sales and marketing director, Megapolis USA/Global Spirits. "In fact, according to Drinks International, Khortytsa was the third largest selling global vodka brand at 6.4MM cases in 2013, so it's no surprise that it ranked among the finest distilleries in the world."
The Khortytsa Distillery is located in Zaporozhe near Khortytsa Island. This ancient island's history dates back thousands of years and reaches the roots of civilization. It is considered a sacred place in Ukraine and is one of the country's seven wonders.
Built in 2003, the Khortytsa Distillery is among the world's finest distilleries. It uses a local organic filter containing schungite (a unique natural mineral) which allows it to get as close as possible to the structure of natural water. The filtration process is further enhanced with special birch and alder-tree charcoal and quartz sand sourced near the famous Crystal Mountains of the Urals near Yekaterinburg, Russia.
The New York International Spirits Competition is the first major international spirits competition with TRADE ONLY judges comprised of: buyers from the top retail stores, restaurant owners, cocktail bars, hotel beverage directors, distributors and importers. Unlike other spirits competitions, these judges have purchasing power and the ability to make a direct impact on brand sales.
Only a small percentage of contest participants are awarded international distinctions. As mentioned by NYISC founder Adam Levy, "While other renowned competitions award up to 85 percent of entrants with honors, the discerning panel and ethos of the NYISC is to honor the brands that are most deserving among their peers."
For more information on Khortytsa Vodka, visit www.globalspirits.com.
08 December 2014
Jim Beam and Mistica Foods Announce Licensed Partnership to Launch Jim Beam® Ready-To-Cook Flavored Protein Meats
“We are very excited about the opportunity to partner with Jim Beam to offer an authentic Jim Beam® Bourbon product with a distinctive taste and amazing flavor”
“Jim Beam® is an iconic brand that is well-positioned to leverage its reputation as a bourbon leader and flavor innovator in the retail market, and generate strong sales with innovative ready-to-cook meat offerings,” Monika Rose Walas, President, said.
The delicious chicken wings with the unmistakable flavor of Jim Beam® Bourbon make a delicious appetizer. The uncooked, frozen marinated wings in honey bourbon sauce are available in both breaded and non-breaded packages.
“We are very excited about the opportunity to partner with Jim Beam to offer an authentic Jim Beam® Bourbon product with a distinctive taste and amazing flavor,” Walas, said. “It’s an unbelievably delicious product that brings a restaurant-quality eating experience to the consumer in the comfort of their home,” she added.
07 December 2014
06 December 2014
05 December 2014
The Makers of Oban® and Lagavulin® Release My Tales of Whisky
The creative team behind My Tales of Whisky exports scotch enthusiast Nick Offerman's deadpan humor and exceptional use of plaid to two of Scotland's esteemed seaside distilleries, Lagavulin and Oban. The storylines range from an epic transcontinental journey to prove his familiarity with his dram of choice to a 'documentary' (the not-real-kind) on how the beloved Oban single malt whisky gets made.
When asked to comment on My Tales of Whisky and the proverbial pedestal upon which these fine whiskies are placed, Offerman reached deep into his library, dusted off a book and selected a passage written by one the great masters of contemporary civilization. Translating Virgil's Aeneid from its original Latin, Offerman stated, "Believe one who has tried it."
(Spoiler Alert!) In the My Tales of Whisky series, viewers who decide to trust the aficionado will discover a number of things, including:
- What happens when you try to pull a fast one on a Lagavulin lover. (Hint: it makes your friend who sent back that bottle of Chateaux Whatever because it might be corked look like a lazy amateur.) – That's Not Lagavulin
- Historic poetry masters inspire greatness. – Poetry
- The Oban Ping Pong Club looks competitive. – The Makers of Oban
- Whether or not the taste of wooly cattle is existentially something you'd want to know the taste of. –Taste It All
- A rhyme for remembering moderation in drinking. – Music Video
- Nick Offerman likes his Scotch whisky.
To view the videos please visit the My Tales of Whisky YouTube channel at http://tinyurl.com/MyTalesOfWhisky or join the conversation by using #MyTalesOfWhisky on social media. However you enjoy My Tales of Whisky, the makers of Lagavulin® and Oban® Scotch whiskies, and Nick Offerman, remind you to enjoy your whisky in moderation.
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