13 March 2018

Jameson® Irish Whiskey Is Giving Back To Communities By Kicking Off The Love Thy Neighborhood Block Party Tour

NJameson® Irish Whiskey Is Giving Back To Communities By Kicking Off The Love Thy Neighborhood Block Party TourEW YORK, March 13, 2018 Jameson® Irish Whiskey is celebrating and shining a light on the unique tastes, sounds and characters found within the neighborhood bar with the debut of Jameson's Love Thy Neighborhood Block Party Tour.

As a brand born in a local Dublin neighborhood, Jameson has grown up in neighborhood bars across the country with the support of the community – the breweries, the bartenders, the people.

With a nod to the classic neighborhood block party, Jameson is celebrating the aspects and features that make each local neighborhood its own special place.

Kicking off in San Diego, CA on Sunday, April 8, the inaugural Jameson Love Thy Neighborhood Block Party in Support of Keep America Beautiful will give a first-hand look at Jameson's commitment to local neighborhoods. The block party will feature great food and drinks along with live music from Jameson Music's artists and craft brewers from Jameson's established Drinking Buddies program.

Tickets for the Jameson Love Thy Neighborhood Block Party in Support of Keep America Beautiful in San Diego are officially on sale for $35 and available for purchase at JamesonBlockParty.com. There is also an EARLY BIRD special, $30($5 off GA ticket of $35) until 3/18. One purchased ticket covers admission into the festival, and includes food and tasting experiences.

"The neighborhood is the center of all that Jameson does. In fact, our local neighborhood in Dublin is where Jameson was born. Local neighborhoods are where Jameson will always be" said Sebastien Borda, Brand Director Jameson Irish Whiskey, Pernod Ricard USA. "Jameson is proud to celebrate the neighborhoods of the U.S. and invite fans to "Love Thy Neighborhood" with us at these block parties, whilst also supporting Keep America Beautiful. These local block parties and communal gatherings celebrate the unique characteristics that make up the distinctive neighborhoods across the country."

Launching in San Diego, CA, the Jameson Love Thy Neighborhood Block Party in Support of Keep America Beautiful and local affiliate I Love A Clean San Diego, is followed closely by a block party in Nashville, TN and Austin, TX (Keep Austin Beautiful) on the following dates: 

*SAN DIEGO, CA:

Sunday, April 8

*NASHVILLE, TN:

Sunday, April 29

*AUSTIN, TX:

Sunday, May 20

Stay tuned for more information on upcoming Jameson Block Parties in your neighborhood!

To ensure local neighborhoods remain beautiful, safe and fun, Jameson is teaming up with Keep America Beautiful for the Jameson Love Thy Neighborhood Block Party. 100 percent of the proceeds from ticket sales will be used to improve and beautify community environments. Like Jameson, Keep America Beautiful is passionate about the support of local communities.

"As Keep America Beautiful marks our 65th Anniversary, we remain dedicated to inspiring and educating people to improve their communities and celebrate their neighborhoods and we're ecstatic to collaborate on the Jameson Love Thy Neighborhood Block Parties," said Mike Rosen, Chief Marketing Officer at Keep America Beautiful. "When we strengthen the connection between people and their places, we help create communities which are environmentally healthier and economically sound. It's great to see Jameson's enthusiasm for local communities and we're looking forward to these national block parties as a chance to bring neighbors together to enjoy and support their neighborhoods."

Follow @Jameson_us and JamesonWhiskey.com all season-long for more information about upcoming Love Thy Neighborhood Block Parties in your local neighborhood.

TASTE RESPONSIBLY.

JAMESON® Irish Whiskey. 40% Alc./Vol. (80 Proof).  Product of Ireland. ©2018 Imported by John Jameson Import Company, New York, NY

About Pernod Ricard USA®

Pernod Ricard USA is the premium spirits and wine company in the U.S., and the largest subsidiary of Paris, France-based Pernod Ricard SA. The company's leading spirits and wines include such prestigious brands as Absolut® Vodka, Absolut® Elyx, Aberlour® Single Malt Scotch Whisky, AviĆ³n® Tequila, Chivas Regal® Scotch Whisky, The Glenlivet® Single Malt Scotch Whisky, Jameson® Irish Whiskey,  KahlĆŗa® Liqueur, Malibu®,  Martell® Cognac,  Olmeca Altos™ Tequila , Beefeater® Gin, Del Maguey® Single Village Mezcal, Monkey 47® Gin, Plymouth® Gin, Seagram's® Extra Dry Gin, , Hiram Walker® Liqueurs, Lot No. 40® Canadian Whiskey, Midleton® Irish Whiskey, Powers® Irish Whiskey, Redbreast® Irish Whiskey, Smithworks® Vodka, Smooth Ambler® Whiskey, Lillet®, Pernod® and Ricard®; such superior wines as Jacob's Creek®, Kenwood® Vineyards, Campo Viejo® and Brancott Estate®; and such exquisite champagnes and sparkling wines as Perrier-JouĆ«t® Champagne, G.H. Mumm™ Champagne and Mumm Napa® sparkling wines.

Pernod Ricard USA is based in New York, New York, and has roughly 750 employees across the country. Pernod Ricard USA urges all adults to consume its products responsibly and has an active campaign to promote responsible drinking. For more information on this, please visit: www.responsibility.org.

About Keep America Beautiful

Keep America Beautiful, the nation's iconic community improvement nonprofit organization, inspires and educates people to take action every day to improve and beautify their community environment. Celebrating its 65th Anniversary in 2018, Keep America Beautiful strives to End Littering, Improve Recycling and Beautify America's Communities. We believe everyone has a right to live in a clean, green and beautiful community, and shares a responsibility to contribute to that vision.

Behavior change – steeped in education, research and behavioral science – is the cornerstone of Keep America Beautiful. We empower generations of community and environmental stewards with volunteer programs, hands-on experiences, educational curricula, practical advice and other resources. The organization is driven by the work and passion of more than 600 Keep America Beautiful affiliates, millions of volunteers, and the collaborative support of corporate partners, social and civic service organizations, academia, municipalities, elected officials, and individuals. Join us on Facebook, Instagram, Twitter and YouTube. Donate and take action at kab.org.

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